Human Freedom vs. AI Surveillance, Climate Change Info Trust | Ep 9

WEBVTT

1
00:00:00.960 --> 00:00:06.240
Trust Factor with Rob Greenley, focuses
on all aspects to building human trust in

2
00:00:06.400 --> 00:00:13.039
online communications. On episode nine of
Trust Factor. Trusting tech based enforcement of

3
00:00:13.160 --> 00:00:22.719
human laws, human freedom to break
laws or socially accepted rules versus tech AI

4
00:00:22.839 --> 00:00:27.440
surveillance and enforcement control will be one
of the main topics today. And do

5
00:00:27.480 --> 00:00:34.240
you trust climate change is real or
just exaggerated to create fear? What can

6
00:00:34.399 --> 00:00:39.240
ruin trust in your audio and video
podcast listening experience. We're going to talk

7
00:00:39.240 --> 00:00:45.439
about that from a listener perspective in
your comments from episode eight. So Rob

8
00:00:45.479 --> 00:00:49.759
Greenley here again and thank you for
being here. The trust factor in your

9
00:00:49.799 --> 00:00:56.240
life is essential and profoundly impacts your
happiness, security and safety. And this

10
00:00:56.320 --> 00:01:00.240
week I'm going to cover one big
topic through them a little bit there at

11
00:01:00.240 --> 00:01:07.159
the beginning, and some recent hot
topics from last week. These topics raise

12
00:01:07.319 --> 00:01:11.519
and lower your level of trust in
our lives or as content creators, as

13
00:01:11.560 --> 00:01:15.359
I'm going to talk about to the
listening side of being a content creator.

14
00:01:15.879 --> 00:01:21.719
So let's just jump right into it. There is a conflict and a huge

15
00:01:21.879 --> 00:01:26.239
choice in our world today around human
freedom and so as we move into this

16
00:01:26.359 --> 00:01:34.519
new era of technological developments, artificial
intelligence, it's going to push us into

17
00:01:34.280 --> 00:01:38.920
areas that we have really never been
in before. But one of the big

18
00:01:40.079 --> 00:01:46.359
conflicts it really gets back to the
human factor of freedom right, So the

19
00:01:46.480 --> 00:01:53.640
freedom to break laws and basically risk
getting caught and facing some legal or social

20
00:01:53.680 --> 00:02:00.599
consequences from those activities. Now granted
human freedom give us that choice right of

21
00:02:00.640 --> 00:02:07.439
what we can do and what we
can't do, versus using technology and artificial

22
00:02:07.439 --> 00:02:15.800
intelligence and surveillance technology to control and
enforce compliance with the laws and the social

23
00:02:15.879 --> 00:02:22.360
rules that may be created as a
result of having this kind of surveillance and

24
00:02:22.680 --> 00:02:30.280
almost like a pre crime type of
technology. And so this conflict is complex

25
00:02:30.360 --> 00:02:35.400
and multifaceted, as you might imagine, it falls under privacy rights, freedom,

26
00:02:35.639 --> 00:02:39.280
surveillance, and the role of technology
and artificial intelligence in our modern society.

27
00:02:39.800 --> 00:02:46.000
So, on one hand, human
freedom to break laws, risk getting

28
00:02:46.039 --> 00:02:53.159
caught and face consequences is a reflection
of the inherent free will and personal autonomy

29
00:02:53.240 --> 00:03:00.159
that we've all really experienced in our
life. If you've lived more than a

30
00:03:00.199 --> 00:03:06.639
couple of years, that has been
the norm. But it also signifies that

31
00:03:06.759 --> 00:03:13.080
humans should be able to make choices
even if they're ill advised or even illegal,

32
00:03:13.439 --> 00:03:19.199
So the subsequent risk of getting caught
serves as a deterrence. That's what

33
00:03:19.280 --> 00:03:25.159
the historical aspect of this and the
consequences imposed or upheld by social norms and

34
00:03:25.240 --> 00:03:32.759
laws. This approach respects personal privacy
and individual autonomy, but it also permits

35
00:03:32.840 --> 00:03:42.000
antisocial or harmful behaviors to go undetected, posing possible harm to other members of

36
00:03:42.000 --> 00:03:46.960
our society. And that is what
our history has been, and that's why

37
00:03:46.000 --> 00:03:50.520
we have police, That's why we
have good court system. That's why I

38
00:03:50.520 --> 00:03:57.800
have law enforcement. Is we have
social accepted laws and responsibilities that all of

39
00:03:57.879 --> 00:04:02.000
us have to choose. And a
triviy example of this is when we drive

40
00:04:02.039 --> 00:04:08.439
our cars on the roads. Today, there is speed limits and people drive

41
00:04:09.159 --> 00:04:14.240
however, I'm seeing this increasingly people
drive however they want to drive, really

42
00:04:14.479 --> 00:04:17.720
regardless of what the traffic laws are
or the speed limits. So this is

43
00:04:17.759 --> 00:04:24.199
one of those areas that I'm seeing
the potential of an electric car that has

44
00:04:24.399 --> 00:04:30.480
internet connectivity that can monitor your driver
activities, can maybe set limits to how

45
00:04:30.560 --> 00:04:34.519
fast you can drive your car.
So technology starts coming into our lives as

46
00:04:34.560 --> 00:04:41.319
a way of restricting our freedoms to
break the law, which would be if

47
00:04:41.319 --> 00:04:44.560
the speed limits fifty five or sixty
five miles an hour, you can drive

48
00:04:44.600 --> 00:04:48.199
eighty or eighty five miles an hour
and you're only limited on that based on

49
00:04:48.560 --> 00:04:56.399
your ability to basically evade the police
or get a radar detector to detect when

50
00:04:56.399 --> 00:05:00.839
a police is supervising your activities or
seeing what doing or tracking your speed,

51
00:05:01.319 --> 00:05:04.120
and we'll pull you over and give
you a ticket. And that's where the

52
00:05:04.160 --> 00:05:13.319
consequences come in. But increasingly,
with advances in technology and AI and population

53
00:05:13.399 --> 00:05:20.120
surveillance, it has become possible to
predict, detect, and prevent unlawful behavior

54
00:05:20.800 --> 00:05:26.519
like driving over the speed limit,
and you can actually prevent it from happening

55
00:05:26.560 --> 00:05:30.160
because it can put a speed limit
or on your vehicle through internet connection,

56
00:05:30.680 --> 00:05:36.079
into your vehicle that has a computer
built into it that has certain restrictions and

57
00:05:36.160 --> 00:05:44.959
your ability to drive above the speed
limit. So this is increasingly capable these

58
00:05:45.079 --> 00:05:50.480
with the AI platforms and the surveillance
that is coming with technology into all of

59
00:05:50.519 --> 00:05:58.839
our lives, and so this can
actually prevent rules from being violated. There

60
00:05:58.920 --> 00:06:03.240
is a good side of this.
This can make society safer and help enforce

61
00:06:03.319 --> 00:06:13.079
the laws more effectively. However,
it brings about concerns related to privacy and

62
00:06:13.680 --> 00:06:20.600
potential extreme or dangerous enforcement or misuse
of these technologies. So maybe it doesn't

63
00:06:20.639 --> 00:06:26.959
matter you're adhering to the speed limit, but since the software has been coded

64
00:06:27.079 --> 00:06:30.639
in a predatory way, it can
still flag you as driving over the speed

65
00:06:30.639 --> 00:06:36.279
limit even though you're not. So
these technologies have to have somewhat limits to

66
00:06:36.360 --> 00:06:43.519
their ability to be misused as well, So that's where the challenges come in.

67
00:06:44.120 --> 00:06:46.519
And this can be applied to a
lot of different areas of our life,

68
00:06:47.279 --> 00:06:56.439
from monetary transactions to our overall behavior
in the world that's detected online because

69
00:06:56.439 --> 00:07:03.839
really intense surveillance can infringe upon our
personal freedoms and create an atmosphere of distrust.

70
00:07:04.360 --> 00:07:12.600
Right there are also fears about biases
in the software and in AI technology

71
00:07:12.639 --> 00:07:17.600
around it it's accuracy and it's really
it's truthfulness. Are that could be embedded

72
00:07:17.720 --> 00:07:23.639
in the AI systems. There could
be racial biased, there could be gender

73
00:07:23.680 --> 00:07:26.879
biased, There could be all sorts
of things that could be in this software

74
00:07:26.920 --> 00:07:32.639
that you don't know about, so
it could result in unfair treatment of certain

75
00:07:32.680 --> 00:07:36.959
groups or individuals. And that's where
I'm getting back to this is that there's

76
00:07:38.000 --> 00:07:43.240
a tug of war of our freedoms
versus surveillance, and how those situations can

77
00:07:43.319 --> 00:07:50.160
be taken advantage of and create mistrust
or distrust. There are also fears that

78
00:07:51.360 --> 00:08:00.759
this unfair treatment could be at the
heart of conflict in our society around these

79
00:08:00.759 --> 00:08:09.079
technologies and how are these technologies good
for society? Can they best be trusted

80
00:08:09.120 --> 00:08:13.800
to uphold the rule of law?
And can we eliminate police? Can we

81
00:08:13.839 --> 00:08:20.600
eliminate the court system? Can we
eliminate the need for laws that have to

82
00:08:20.600 --> 00:08:22.839
be enforced with jails and all this
kind of stuff. So I think it

83
00:08:22.920 --> 00:08:30.000
raises a lot of questions around how
our society has been organized and maintaining safety,

84
00:08:31.360 --> 00:08:35.480
but while at the same time,
can we maintain our personal freedoms and

85
00:08:35.639 --> 00:08:41.519
privacy. And that's the ethical question
really around the use of this technology and

86
00:08:41.600 --> 00:08:48.399
surveillance that will if it proceeds down
this path, will subvert our freedom to

87
00:08:48.600 --> 00:08:58.120
obtain lawful enforcement of the laws and
actually social rules and economic rules and priorities

88
00:08:58.159 --> 00:09:05.600
of our governments around climate change and
around social justice and other things. There's

89
00:09:05.639 --> 00:09:11.240
a lot of ways that this technology
can enforce society, but can also create

90
00:09:11.320 --> 00:09:18.720
harm. However, from an inherent
morality of action, this is really really

91
00:09:18.720 --> 00:09:22.639
what what it gets back to.
The AI doesn't really care about the outcome,

92
00:09:22.840 --> 00:09:28.360
right, it's what it's programmed to
do, and what it's programmed to

93
00:09:28.360 --> 00:09:37.120
do might not be justifiable, and
morality might argue that infringing on personal freedoms

94
00:09:37.159 --> 00:09:43.759
and privacy is inherently wrong. It's
not moral to actually do this, even

95
00:09:43.799 --> 00:09:48.320
if it can lead to a better
outcome or a safer society. Really,

96
00:09:48.360 --> 00:09:54.840
in addition, there's a perspective of
rights based ethics and the importance of fundamental

97
00:09:54.919 --> 00:10:01.720
human rights that are really at stake. This viewpoint might consider invasive surveillance or

98
00:10:01.639 --> 00:10:09.720
misuse or abuse really a violation of
your right to privacy without proper oversight.

99
00:10:09.799 --> 00:10:16.399
So these tools have to have the
ability to have oversight and control over them,

100
00:10:16.399 --> 00:10:20.440
and this is a broader topic I've
been talking about on this program for

101
00:10:20.519 --> 00:10:24.200
a while now. Also, it
can target specific groups, it can reinforce

102
00:10:24.399 --> 00:10:31.440
systematic biases, or can enable authoritative
practices, which could lead us down to

103
00:10:31.080 --> 00:10:37.919
having a more of a dictatorial government
that is all about pre crime and trying

104
00:10:37.960 --> 00:10:45.320
to enforce an authoritarian view on the
world. But societies must have an open

105
00:10:46.080 --> 00:10:56.320
and ongoing discussion about these issues and
considering various ethical perspectives and practical implications to

106
00:10:56.759 --> 00:10:58.840
determine the most appropriate course of action, how we want to proceed with this,

107
00:11:00.399 --> 00:11:05.559
and the balance between security and our
personal freedoms must remain a pivotal focus

108
00:11:07.200 --> 00:11:11.080
of trying to find what that balance
is. Should we trust that any outcome

109
00:11:11.120 --> 00:11:16.080
will create a more positive outcome?
Really, that's the bottom line here.

110
00:11:16.159 --> 00:11:22.840
Is the outcome going to be positive
and not authoritarian communists like in its outcome?

111
00:11:22.960 --> 00:11:28.320
Right where our freedoms are being eliminated, we're being forced to live in

112
00:11:28.360 --> 00:11:31.879
a way that we don't want to
live, and therefore trust in a more

113
00:11:31.919 --> 00:11:39.559
positive outcome is not given, and
really that trust has to be earned over

114
00:11:39.600 --> 00:11:45.879
a period of time. Also,
we will probably see a revolt against this

115
00:11:46.039 --> 00:11:48.039
type of technology. I would like
to see it, and this is just

116
00:11:48.120 --> 00:11:54.159
my personal opinion, is that I
like technology. I'm a fan of technology,

117
00:11:54.720 --> 00:11:58.759
and I would love it to be
something that would bring positive things to

118
00:11:58.840 --> 00:12:05.679
all of our lives and improve human
life and add to our experience and not

119
00:12:05.759 --> 00:12:11.039
be weaponized against us. But I
also am a pragmatist and I also understand

120
00:12:11.120 --> 00:12:16.960
human behavior and human behavior tells me
that there are powers that be that want

121
00:12:16.080 --> 00:12:24.120
to take advantage of other people and
take advantage of technology to their own personal

122
00:12:24.159 --> 00:12:28.480
gain or their own control and their
own power over other people. That may

123
00:12:28.960 --> 00:12:35.360
be giving them reasons to have them
clamping down. Just like what I'm seeing

124
00:12:35.399 --> 00:12:39.440
on the freeways. There's people that
are driving fifty five sixty miles an hour

125
00:12:39.840 --> 00:12:43.600
down the road that are that's within
the speed limit. But there's other people

126
00:12:43.639 --> 00:12:46.399
that are driving ninety miles an hour
or ninety miles an hour on the freeways.

127
00:12:46.519 --> 00:12:50.919
And our government's going to look at
that and say we have to crack

128
00:12:50.000 --> 00:12:54.360
down on those people that are driving
at ninety miles an hour on a freeway

129
00:12:54.399 --> 00:12:58.639
that's only fifty five miles an hour. So we're giving them by us being

130
00:13:00.039 --> 00:13:03.720
responsible and what we do in the
world and breaking the law and not really

131
00:13:03.840 --> 00:13:09.120
doing what's right for society, we
are giving the government the ability and the

132
00:13:09.200 --> 00:13:13.639
justification. And this applies to a
lot of things in our world that we

133
00:13:13.759 --> 00:13:20.159
as humans are not taking care and
not taking responsibility for what we bring to

134
00:13:20.200 --> 00:13:26.440
others and what we bring to our
society, and we're just handing over the

135
00:13:26.519 --> 00:13:33.480
ability and the justification for governments to
essentially crack down on us and say,

136
00:13:33.759 --> 00:13:37.279
since I have the technology to crack
down on you to get you to comply

137
00:13:37.360 --> 00:13:41.120
to that fifty five on our speed
limit, I'm going to use it because

138
00:13:41.159 --> 00:13:46.720
I have justification for it. And
that's the real danger and for us to

139
00:13:46.799 --> 00:13:48.759
get there. And I've talked about
this, I think in past episodes,

140
00:13:48.759 --> 00:13:54.320
and maybe it's redundant to some degree, but we need to have transparency with

141
00:13:54.360 --> 00:14:01.159
our government, and corporations must be
open about their u of surveillance and technologies

142
00:14:01.159 --> 00:14:07.639
and AI systems as part of this
process, and there needs to be accountability

143
00:14:07.360 --> 00:14:11.879
on all sides. There needs to
be accountability at the government level, corporate

144
00:14:11.960 --> 00:14:16.480
level, which is typically where the
technology comes from and is deployed to the

145
00:14:16.559 --> 00:14:20.919
individual citizen. And I think what
this is really going to bring to the

146
00:14:20.960 --> 00:14:24.200
fore is all of us to decide
whether or not, you know, the

147
00:14:24.320 --> 00:14:28.480
rules and the laws that we have
in our world today are something that we

148
00:14:28.519 --> 00:14:35.679
agree with and we're willing to follow
because if we do, we may truly

149
00:14:35.879 --> 00:14:41.360
create that world that we want to
live in and that will be fair for

150
00:14:41.399 --> 00:14:48.759
as many people as possible. But
accountability comes with strict regulations that should be

151
00:14:48.799 --> 00:14:56.000
in place to hold entities accountable for
misuse or abuse of surveillance and AI technologies.

152
00:14:56.159 --> 00:15:03.360
This includes domestic law and international agreements. There should be also independent oversight

153
00:15:03.440 --> 00:15:09.279
bodies to check the adherence to these
regulations. But first of all, we

154
00:15:09.360 --> 00:15:13.240
got to have some regulations around a
because we don't have any right now,

155
00:15:13.919 --> 00:15:18.200
and so it's a wide open thing
right now. And that's why I'm ball

156
00:15:18.320 --> 00:15:26.039
over this because this is our opportunity
and if we grab it and we could

157
00:15:26.080 --> 00:15:33.679
create a better world for ourselves.
But we as humans need to take responsibility.

158
00:15:33.879 --> 00:15:37.799
We as humans need to take control
of this and create a world that

159
00:15:37.840 --> 00:15:43.639
we want, because if we don't, we're going to have a world that

160
00:15:43.720 --> 00:15:48.480
we don't want. That's the real
choice. And public participation all of us

161
00:15:50.679 --> 00:15:54.759
as citizens, we need to be
involved in discussions about how these technologies are

162
00:15:54.919 --> 00:16:00.919
used and regulated. This can be
facilitated through public consultation, referendums, and

163
00:16:02.320 --> 00:16:07.039
an inclusive policy making processes. That
is fairly typical in the law creation process.

164
00:16:07.159 --> 00:16:11.679
But I do believe that our governments
have been moving away from that because

165
00:16:11.759 --> 00:16:19.159
increasingly they've been feeling empowered by special
interests and not feeling the requirement to listen

166
00:16:19.200 --> 00:16:26.919
to the people where these laws are
being enforced upon because they think that they

167
00:16:26.000 --> 00:16:32.679
know better and that the population isn't
paying attention. So this is going to

168
00:16:32.799 --> 00:16:37.399
challenge these next I believe these next
eight to ten years are going to challenge

169
00:16:37.440 --> 00:16:42.480
all of us to come up with
a society and a culture that we can

170
00:16:42.559 --> 00:16:48.720
really make what we should have had
all along. So that there needs to

171
00:16:48.720 --> 00:16:56.519
be legal safeguards. Strong legal frameworks
that protect individual rights and freedoms are really

172
00:16:56.759 --> 00:17:03.319
crucial in all this. These include
protections against our arbitrary detention unjustified searches,

173
00:17:04.000 --> 00:17:08.640
which I believe we have most of
that law already in the books, but

174
00:17:08.759 --> 00:17:15.279
to have it described in a way
that applies to surveillance technology and other abuses

175
00:17:15.359 --> 00:17:21.319
of power and control. And then
the last part here is education. The

176
00:17:21.440 --> 00:17:27.160
public understanding and awareness of these issues
can be a powerful tool to ensuring the

177
00:17:27.279 --> 00:17:36.720
technology and surveillance are used ethically and
responsibly. And that's that. Those are

178
00:17:36.720 --> 00:17:40.640
the five key factors of making this
happen, and I agree with them one

179
00:17:40.680 --> 00:17:44.000
hundred percent. It's not going to
be easy. It's not going to be

180
00:17:44.039 --> 00:17:48.880
simple for us to do this,
but in the end, whether any outcome

181
00:17:48.160 --> 00:17:55.359
is positive or not or not largely
depends on how these issues are managed by

182
00:17:55.440 --> 00:17:59.440
all of us, the government and
corporations, and whether or not we can

183
00:17:59.480 --> 00:18:07.880
trust all those parties to be transparent, have accountability, and have public involvement

184
00:18:07.960 --> 00:18:15.319
and education, and not have an
evil agenda and of control and wanting to

185
00:18:15.799 --> 00:18:22.039
do something that is not in our
or anyone's interests really other than a very

186
00:18:22.039 --> 00:18:27.799
small majority of people, which I
increasingly feel could likely be happening here.

187
00:18:29.240 --> 00:18:33.200
And so all of us, as
citizens of whatever country that you're happening to

188
00:18:33.240 --> 00:18:37.480
watch on this, we need to
really be paying attention, be paying attention

189
00:18:37.519 --> 00:18:45.480
to what our governments are doing and
what corporations are achieving are doing to achieve

190
00:18:45.519 --> 00:18:52.640
a balance that respects both public safety, individual freedoms, and are less likely

191
00:18:52.200 --> 00:18:59.160
we are to end up in a
state of excessive control of our lives.

192
00:18:59.279 --> 00:19:03.960
So I got on a soapbox today
on this one. I would love to

193
00:19:03.000 --> 00:19:07.799
hear your thoughts and your feedback on
this. I don't think that I'm under

194
00:19:07.359 --> 00:19:12.799
emphasizing this. I think this is
what I just outlined for you is the

195
00:19:14.000 --> 00:19:19.200
question of our time and as humans
on this earth. With this kind of

196
00:19:19.240 --> 00:19:23.880
the power of the kind of technology
that's just on the horizon here that's coming

197
00:19:23.880 --> 00:19:30.079
into our lives. These are the
issues that we have in front of us

198
00:19:30.680 --> 00:19:34.000
that we have to deal with.
And the next topic I want to cover

199
00:19:34.160 --> 00:19:38.279
is also a little bit on the
controversial side, is do you trust climate

200
00:19:38.359 --> 00:19:45.640
change is real? Now? I'm
not passing judgment here. What I'm doing

201
00:19:45.759 --> 00:19:52.240
is laying out what is out there, how this topic is being discussed in

202
00:19:52.319 --> 00:20:02.799
a variety of places and voices,
and is climate change being exaggerated? I

203
00:20:02.799 --> 00:20:07.519
don't think there's any question that the
climate always changes. That the historical record

204
00:20:07.720 --> 00:20:14.039
proves that. The question gets back
to is it a crisis? That's the

205
00:20:14.119 --> 00:20:22.119
bigger question. Is it justifying massive
and rapid changes in our world? That's

206
00:20:22.160 --> 00:20:26.759
the question. So I have a
couple of video clips that I want to

207
00:20:26.759 --> 00:20:33.599
play for you that will show the
dilemma around this topic. It's really easy

208
00:20:33.640 --> 00:20:38.480
to just trust what you hear from
one side or another. But I think

209
00:20:38.480 --> 00:20:45.519
it's really helpful to hear both sides
of this topic, and I want you

210
00:20:45.559 --> 00:20:48.599
to decide what you believe. Now. Granted, it's really easy to believe

211
00:20:48.720 --> 00:20:52.200
that because we had a hot day
today that climate change is a problem.

212
00:20:53.039 --> 00:20:57.480
It's also easy to believe that if
we had a huge snowstorm or a hurricane

213
00:20:57.480 --> 00:21:04.960
come through, that makes climate change
a big problem. But what if this

214
00:21:06.039 --> 00:21:08.559
is being exaggerated? What if it
really isn't So I'm going to play you

215
00:21:08.599 --> 00:21:17.079
a couple of video clips that will
basically enable you to decide what you think

216
00:21:18.440 --> 00:21:23.880
is believable or not. So this
clip is from a woman, Katie Hopkins,

217
00:21:25.119 --> 00:21:29.119
who lives in the UK, and
she posted this video and I'm going

218
00:21:29.160 --> 00:21:32.880
to play for you and we can
talk a little bit after I've played it,

219
00:21:33.279 --> 00:21:34.359
and then I'm going to play another
video, and then I'm going to

220
00:21:34.440 --> 00:21:40.839
play another video. The metal is
a warning that in the UK it was

221
00:21:40.880 --> 00:21:48.200
the hottest June on record since time
began, and that heat has the fingerprints

222
00:21:48.319 --> 00:21:53.880
of climate change all over it.
I didn't even realize the climate had fingers,

223
00:21:55.039 --> 00:22:00.599
that's how far behind I am.
They say it helps explain why there's

224
00:22:00.599 --> 00:22:04.319
a water shortage, why so many
people in the UK are on hostpots,

225
00:22:04.319 --> 00:22:11.160
and how thousands might die from heat
this year. I also think, having

226
00:22:11.200 --> 00:22:15.519
worked inside the UK Met Office,
and I understand how they're financed, how

227
00:22:15.559 --> 00:22:21.599
they need there to be climate drama
so that they can get government grants full

228
00:22:21.680 --> 00:22:25.319
climate in order that they can employ
the thousands of people they have their set

229
00:22:25.400 --> 00:22:30.839
on their full pension. But yes, people be very afraid. If there

230
00:22:30.920 --> 00:22:33.839
is another day where it goes above
twenty one degrees in the UK and it

231
00:22:33.960 --> 00:22:40.839
stops pissing down just for one second, please know it's got the fingertips of

232
00:22:41.000 --> 00:22:45.519
climate all over it. The Met
Office warning, all right, I want

233
00:22:45.559 --> 00:22:51.200
to stop sharing that one that kind
of paints one picture that maybe this is

234
00:22:51.680 --> 00:22:57.480
the climate change is based on really
an economic motivation. So let me play

235
00:22:57.480 --> 00:23:03.000
another click for you that will tell
another side to this. And this one

236
00:23:03.119 --> 00:23:11.119
is from the director of the WHO, which is under the UN. And

237
00:23:11.200 --> 00:23:18.039
it's Tetros who's the director General of
the of WHO, which is the World

238
00:23:18.240 --> 00:23:23.039
Health Organization, and he's doing a
presentation about of all things climate change,

239
00:23:23.440 --> 00:23:27.920
which I don't think he's really an
expert on, but he seems to be

240
00:23:27.960 --> 00:23:33.400
putting in his two cents. Climate
crisis is now one of the major factors

241
00:23:33.680 --> 00:23:38.279
determining human health outcomes. A LINO
which has now been announced by the World

242
00:23:38.359 --> 00:23:48.119
Meteorological Organization, together with global warming, is already driving record temperatures on Monday,

243
00:23:48.279 --> 00:23:52.759
the world recorded its hottest day on
record. Over the coming months,

244
00:23:53.480 --> 00:24:00.079
we expect a range of extreme weather
events, including droughts, floods, hid

245
00:24:00.200 --> 00:24:06.880
canes, and hate waves, all
of which hard human health. Yeah,

246
00:24:06.880 --> 00:24:10.880
it was a fairly short clip,
but it just gives you a flavor of

247
00:24:11.000 --> 00:24:15.079
what's going on there. If you
really think about the list of climate activities

248
00:24:15.079 --> 00:24:21.680
that he listed, those are normal
activities in our climate on a global scale.

249
00:24:22.240 --> 00:24:25.920
I don't believe that he gave us
any evidence that there was anything that

250
00:24:26.079 --> 00:24:30.680
was out of the norm. Really
sure, if we have a storm or

251
00:24:30.759 --> 00:24:33.680
a flood or something like that,
that that's horrible, and I think everybody

252
00:24:33.839 --> 00:24:38.400
would agree that's horrible. But is
does it warrant the high action and the

253
00:24:38.599 --> 00:24:44.079
seriousness of the changes that are being
proposed right now is the big question.

254
00:24:44.559 --> 00:24:48.680
And I'm trying to be objective about
it and look at what the facts are.

255
00:24:49.079 --> 00:24:52.759
And so I'm going to play you
a little bit longer clip next of

256
00:24:52.839 --> 00:24:59.200
a person that is looking at the
climate from the perspective of more of a

257
00:24:59.240 --> 00:25:03.960
science base approach and has given this. Is this a little bit longer clip

258
00:25:03.039 --> 00:25:07.960
that I'm going to play on this
one. It's from an author of a

259
00:25:08.000 --> 00:25:15.319
book called The Inconvenient Facts about Carbon
Dioxide. So I'm going to play this

260
00:25:15.200 --> 00:25:21.400
and it'll give you a little bit
of things to think about. So this

261
00:25:21.480 --> 00:25:26.440
is a show called Counterpoint, and
what they're talking about here is kind of

262
00:25:26.480 --> 00:25:30.839
what this climate scientist is saying about
what's going on with the climate and what's

263
00:25:30.880 --> 00:25:36.240
going on with CO two, and
what he's saying is really going on.

264
00:25:36.960 --> 00:25:40.359
So I'm going to play that right
now for it's about a ten minute clip.

265
00:25:41.319 --> 00:25:45.640
Welcome back to Counterpoint. Joining me
now is Gregory Whitstone. We're unpacking

266
00:25:45.880 --> 00:25:51.240
climate change and specifically purported benefits of
CO two, which we've heard contrary to

267
00:25:51.240 --> 00:25:53.880
that for the last number of years. Let's unpack that, Gregory, we

268
00:25:55.039 --> 00:25:57.960
frequently, as I've said here,
that CO two carbon dioxide is harmful to

269
00:25:57.960 --> 00:26:03.720
the environment, it increases climate change. Yet you suggest again in your book

270
00:26:03.799 --> 00:26:07.519
here that we are in fact benefiting
from an increased CO two and that sounds

271
00:26:07.559 --> 00:26:11.079
like a radical concept, So could
you please explain. Well, the easiest

272
00:26:11.079 --> 00:26:15.319
thing to point to is really is
what we call the greening of the earth

273
00:26:15.799 --> 00:26:19.680
vegetation. Again, we just talked
about photosynthesis requiring CO two, So the

274
00:26:19.759 --> 00:26:23.920
more CO two. Actually the better
the plants and the crops that we rely

275
00:26:25.039 --> 00:26:29.440
on for our food. These evolved
at times when CO two levels were four

276
00:26:29.480 --> 00:26:33.799
and five times as much as they
are today. So these plants evolved needing

277
00:26:34.240 --> 00:26:38.720
and requiring more CO two than we
have. So the more CO two we

278
00:26:38.839 --> 00:26:44.400
have, the faster they grow,
the bigger they grow other things like they

279
00:26:44.400 --> 00:26:48.279
can fight drought better with more CO
two, but there's more soil moisture because

280
00:26:48.319 --> 00:26:52.599
they're taking less soil out of the
less water out of the soil. Lots

281
00:26:52.599 --> 00:26:57.880
of benefits we can see the crop
growth and crops are by virtually every country

282
00:26:57.920 --> 00:27:03.519
around the world, from the oldest
to the warmest, are benefiting for modest

283
00:27:03.559 --> 00:27:06.680
warming. And just think about this. It's easy to think if you're in

284
00:27:06.759 --> 00:27:10.319
Norway, you're Canada, if it's
warming. It's warmed about a little less

285
00:27:10.319 --> 00:27:15.119
than a degree in one century.
But that warming lengthens the growing seasons.

286
00:27:15.480 --> 00:27:19.440
So crops are killing frost and earlier
in the spring and arrive later in the

287
00:27:19.480 --> 00:27:23.079
fall. And so if you're an
Alberta or says catch one that wheat crop

288
00:27:23.160 --> 00:27:26.880
you can grow, you can plant
it earlier and you can maybe get a

289
00:27:26.880 --> 00:27:30.839
couple of harvests in and then the
CO two is just turbo charging that with

290
00:27:32.359 --> 00:27:36.640
CO two fertilization effect powering plank growth. Now, as a Canadian, of

291
00:27:36.680 --> 00:27:40.400
course, I will not complain for
an increase in temperature, But what about

292
00:27:40.440 --> 00:27:44.480
those who live in equatorial countries?
Is there a drawback to even raising the

293
00:27:44.599 --> 00:27:47.680
temperature by one degree as you said
in this past century. Yeah, the

294
00:27:47.680 --> 00:27:52.200
fact of the matter is it's the
subtropical regions around the equator that see the

295
00:27:52.319 --> 00:27:57.359
least amount of greenhouse driven warming,
and it's the poles that get the most

296
00:27:57.599 --> 00:28:02.039
where they really need it. And
we see countries. We've got a research

297
00:28:02.079 --> 00:28:06.519
associate, vjj Rojh lives in southern
India. He writes a lot about crops

298
00:28:06.559 --> 00:28:11.359
in India and even a warm,
really hot country like India, my lord,

299
00:28:11.400 --> 00:28:15.519
there's just crop after crop is just
breaking records year after year. That's

300
00:28:15.519 --> 00:28:21.400
to be celebrated, and we should
welcome that. Because of modest forming an

301
00:28:21.400 --> 00:28:26.039
increased CO two, we're able to
feed a much larger and growing population.

302
00:28:26.400 --> 00:28:30.960
Again, that's something that we should
celebrate. So then why is CO two,

303
00:28:30.839 --> 00:28:36.279
Why has it become demonized by climate
change activists? Why do they latch

304
00:28:36.319 --> 00:28:40.000
onto CO two if there seemingly is
no negative based on what you said,

305
00:28:40.759 --> 00:28:45.119
because all of the fossil fuels,
our economies, the Western economies, capitalism,

306
00:28:45.359 --> 00:28:51.720
it's based on an inexpensive, abundant, reliable, affordable energy and we

307
00:28:51.839 --> 00:28:56.200
get that from coal, oil,
and natural gas, somewhat nuclear. But

308
00:28:56.400 --> 00:29:02.200
it's these renewables that don't, that
are not reliable. It's the main drawback

309
00:29:02.240 --> 00:29:04.920
of renewables, wind and solar.
They're not reliable, they're not abundant,

310
00:29:04.920 --> 00:29:07.640
and they're not affordable. If you
look at the full cost of the life

311
00:29:07.640 --> 00:29:12.680
cycle of these renewable facilities and you
ask me, why are they Basically what

312
00:29:12.799 --> 00:29:17.680
your question is, why are they
lying to us? And I don't you

313
00:29:18.039 --> 00:29:21.720
really. I keep looking signed men's
and women's souls to see what their motivations

314
00:29:21.759 --> 00:29:23.440
are. What I can do is, Okay, this is what they're telling

315
00:29:23.480 --> 00:29:27.079
you, and this is what the
facts are. And as a scientist,

316
00:29:27.160 --> 00:29:32.640
that's my role. And so we
just heard it last week with Greta Thunberg.

317
00:29:32.960 --> 00:29:36.519
They didn't attend the cop conference.
She said, this isn't really about

318
00:29:36.640 --> 00:29:41.279
environmentalism, it's we need to get
rid of the capitalist system and remake it.

319
00:29:41.599 --> 00:29:45.920
We just saw it over in Egypt. Sarm I was talking about the

320
00:29:45.960 --> 00:29:52.119
same that the Great Reset and how
COVID. He actually stated that COVID gave

321
00:29:52.200 --> 00:29:56.680
us a great model that we should
be using for climate crisis and climate control.

322
00:29:57.079 --> 00:30:03.079
We saw how easily people were manu
pipulated by using the COVID crisis to

323
00:30:03.160 --> 00:30:06.319
do this, and he came out
and said he put the words out there

324
00:30:06.359 --> 00:30:10.000
and I actually stated that this is
a great model that we should use for

325
00:30:10.039 --> 00:30:14.240
climate Oh wow. And that for
our viewers. John Kerry former Secretary of

326
00:30:14.319 --> 00:30:18.119
State or is he still currently the
Secretary of State Now he's what they called

327
00:30:18.119 --> 00:30:22.839
the climate Envoy for the United States. I'm not sure exactly what that is,

328
00:30:22.279 --> 00:30:27.720
but it probably is not anything that's
beneficial to the economies of the United

329
00:30:27.759 --> 00:30:32.000
States or Canada. Okay, we're
going to pick up this discussion in just

330
00:30:32.039 --> 00:30:34.839
a few moments when we return.
Stick around, welcome back. We're discussing

331
00:30:34.880 --> 00:30:38.880
CO two and climate change and joining
as Gregory Whitestone. He's the executive director

332
00:30:38.920 --> 00:30:44.119
at the COO two Coalition and a
geologist with over forty years of research experience.

333
00:30:44.200 --> 00:30:48.119
Thanks again for joining us today,
Gregory. You're in Canada because we

334
00:30:48.160 --> 00:30:52.319
have such a large polar landmass,
if you will. Many kings are concerned

335
00:30:52.440 --> 00:30:56.240
of what they hear in the media
about the melting polar ice caps and of

336
00:30:56.279 --> 00:31:03.119
course the related rising sea levels.
Is this a threat? Actually, we

337
00:31:03.160 --> 00:31:07.160
could melt the entire Northern Polar ice
Cap and it would scarcely have any effect

338
00:31:07.160 --> 00:31:11.359
at all on sea level. And
you're going, what what is that?

339
00:31:11.640 --> 00:31:17.079
And that's because the Northern Polar ice
Cap is ice floating on the surface of

340
00:31:17.119 --> 00:31:22.039
the ocean. And when you do
that, if you can imagine the Titanic

341
00:31:22.079 --> 00:31:26.720
and again ninety percent of an iceberg
is submerged, and you can melt that

342
00:31:26.119 --> 00:31:30.279
ice and it really doesn't raise sea
level. All you can do that experiment

343
00:31:30.279 --> 00:31:33.200
at home would put ice in a
glass and melt it, and when that

344
00:31:33.279 --> 00:31:37.319
ice melts, the level of the
water remains the same. It is true

345
00:31:37.359 --> 00:31:41.519
that the glaciers land based glaciers as
they melt, contribute to global warming,

346
00:31:41.559 --> 00:31:45.519
But in fact, I was just
doing a chart yesterday on this. I

347
00:31:45.599 --> 00:31:51.279
was taking a look at Glacier Bay
and southeast Alaska right up against Canada that

348
00:31:51.880 --> 00:31:56.200
started. The ice there started to
retreat in the late seventeen hundreds and really

349
00:31:56.200 --> 00:32:00.200
started retreating in the early eighteen hundreds
we had. Now bear in mind,

350
00:32:00.240 --> 00:32:05.759
we didn't start adding COO two to
the atmosphere in any significant measure until the

351
00:32:05.799 --> 00:32:09.279
mid fifties, in nineteen fifty years. But yet we had two hundred plus

352
00:32:09.359 --> 00:32:15.680
years of retreating great glaciers prior to
us adding CO two to the atmosphere.

353
00:32:16.160 --> 00:32:24.400
So we had naturally driven glacial retreat
an increased CO two before we started to

354
00:32:24.440 --> 00:32:28.559
add ANYCO two to the atmospheres.
So they'll tell you about two hundred years

355
00:32:28.559 --> 00:32:30.839
that's natural. But that all changed
in the middle of the twentieth century.

356
00:32:31.039 --> 00:32:35.319
No, it didn't. No,
it didn't. So then why did they

357
00:32:35.799 --> 00:32:38.720
Why were they retreating? Rather,
that's a big question we've got to We

358
00:32:38.799 --> 00:32:44.319
see that there are series and cycles
of warming and cooling going back five thousand

359
00:32:44.400 --> 00:32:47.279
years to the first great civilizations.
We saw the Hittites, the Assyrians,

360
00:32:47.400 --> 00:32:52.400
Babylonians wrote. Those great empires rose
up during a previous warm period. And

361
00:32:52.440 --> 00:32:57.000
then there were other cycles of warming, the Roman Warm period, the Medieval

362
00:32:57.000 --> 00:33:01.359
warm period, and they were each
period was separated by cooling, and it

363
00:33:01.440 --> 00:33:07.240
was horrific. The cooling periods were
associated with crop failure, fan and pestilence.

364
00:33:07.240 --> 00:33:10.880
And masky population, just to opposite
of what we're being told. The

365
00:33:10.920 --> 00:33:16.640
warming periods history tells us we should
welcome the warmth and fear the cold,

366
00:33:16.960 --> 00:33:22.079
just opposite of what they're claiming.
I think we need to look what happened

367
00:33:22.079 --> 00:33:24.279
throughout history over the last five thousand
years, and that's what I do.

368
00:33:24.440 --> 00:33:28.160
Okay, I'm scared to ask this
question, but are we in a warming

369
00:33:28.279 --> 00:33:32.160
or a cooling period? Right now? We're in a It looks like we're

370
00:33:32.200 --> 00:33:37.119
still in this warming trend that started
more than three hundred years ago in the

371
00:33:37.160 --> 00:33:39.000
depths of what was called Little Ice
Age. So we've been warming and fits

372
00:33:39.000 --> 00:33:44.000
and starts for more than three hundred
years. One of the interests and things

373
00:33:44.119 --> 00:33:45.799
was when we remember I just said, we started adding CO two in the

374
00:33:45.839 --> 00:33:51.000
mid twentieth century. Just as we
started adding CO two, we went into

375
00:33:51.039 --> 00:33:53.599
a thirty plus year cooling trend.
How does that work? I thought CO

376
00:33:53.839 --> 00:33:58.559
two was supposed to be the warming
effect of the atmosphere, but then we

377
00:33:58.599 --> 00:34:02.559
had thirty years of cooling instead of
warming. And since the late nineteen seventies

378
00:34:02.599 --> 00:34:06.680
was the end of that cooling trend, it's warmed and it looks like it

379
00:34:06.799 --> 00:34:10.280
still is. A little bit,
although since twenty sixteen it's been that's only

380
00:34:10.320 --> 00:34:14.960
six years. It's not a long
time, but it's really been flat level

381
00:34:15.159 --> 00:34:20.079
of temperature globally since twenty sixteen.
There was a big spike in twenty sixteen

382
00:34:20.079 --> 00:34:22.239
and then it cooled down again.
So yeah, we're in a warming trend

383
00:34:22.280 --> 00:34:28.360
and it may last for another fifty
or eighty, for one hundred years,

384
00:34:28.400 --> 00:34:30.239
I don't know. I like to
look at the past warming trends to figure

385
00:34:30.280 --> 00:34:34.800
that out. It's tough to make. One of my favorite quotes is from

386
00:34:34.880 --> 00:34:38.719
Yogie Barrett. He said, it's
really tough to make predictions, especially about

387
00:34:38.760 --> 00:34:43.840
the future. It's easy to look
back and see what happened, but what's

388
00:34:43.840 --> 00:34:46.320
going to happen in the future.
It will eventually cool down again, I'm

389
00:34:46.559 --> 00:34:51.119
sure of that. And when it's
going to go, I don't know.

390
00:34:51.960 --> 00:34:53.639
It does occur, it's going to
be harmful to crop growth. I'm nervous

391
00:34:53.639 --> 00:34:57.719
about that because we're entering our winter
here and I'm both to have a very

392
00:34:57.760 --> 00:35:00.559
cool to winter up here in Canada. Again, do you think we're in

393
00:35:00.639 --> 00:35:05.039
for some more extreme weather? We
only thirty seconds to commercial. Yes,

394
00:35:05.159 --> 00:35:08.960
we are in for extreme weather,
but that's we always have had extreme weather.

395
00:35:09.239 --> 00:35:13.760
The good news is extreme weather is
not increasing. In fact, m

396
00:35:13.840 --> 00:35:19.119
DAD database shows that there's been a
ten percent decrease in extreme natural disaster since

397
00:35:19.159 --> 00:35:22.760
the year two thousand. We've seen
a ninety eight percent decline in extreme weather

398
00:35:22.800 --> 00:35:25.199
related day. Well, that's surprising. I think that'll surprise a lot of

399
00:35:25.239 --> 00:35:29.400
viewers because we hear frequent media reports
on the contrary, We're going to pick

400
00:35:29.480 --> 00:35:35.599
up this discussion in just a few
moments, pause this, and I just

401
00:35:35.639 --> 00:35:38.440
want to post you, based on
what we just heard in those three videos,

402
00:35:38.800 --> 00:35:44.480
which which account of this? Do
you trust? That's the big question,

403
00:35:44.880 --> 00:35:51.000
right who looks like has the facts
understood? And maybe it's not really

404
00:35:51.039 --> 00:35:54.000
a question of whether or not we
have global warming. I think what I've

405
00:35:54.039 --> 00:35:59.840
heard is that people agree we have
global warming. But does that mean that

406
00:35:59.880 --> 00:36:06.119
it warrants a crisis, or it
warrants this aggressive action, or that it

407
00:36:06.159 --> 00:36:13.440
warrants moves that compromise our economy and
our social safety. Those are the questions

408
00:36:13.440 --> 00:36:21.559
that I have, and trust comes
from reasonable people that are sharing reasonable thoughts

409
00:36:21.599 --> 00:36:28.559
on this topic and not extreme fear
based thoughts. I think this past this

410
00:36:28.760 --> 00:36:34.320
last video, it makes sense what
he's saying, and it feels reasonable,

411
00:36:34.679 --> 00:36:37.559
but I'm not. It's up to
you to decide. Let me know in

412
00:36:37.599 --> 00:36:43.599
the comments what you think about what
he said and what the earlier guests said.

413
00:36:43.920 --> 00:36:46.320
I know this was a long video, and I appreciate you right and

414
00:36:46.360 --> 00:36:51.519
through that, because what I wanted
to do is paint that contrast between the

415
00:36:51.559 --> 00:36:54.960
messages that we're getting out there about
this topic. And that's what the purpose

416
00:36:54.960 --> 00:37:00.400
of this show is, to raise
those questions about what do you trust?

417
00:37:00.880 --> 00:37:07.039
Where do you want to put your
trust, your confidence, your feelings about

418
00:37:07.119 --> 00:37:09.480
these topics. Now, granted,
these issues are going to be pushed on

419
00:37:09.599 --> 00:37:15.039
us regardless of what you or me
think, but as a collective, we

420
00:37:15.159 --> 00:37:21.440
might be able to temper this urgent
response to something that may not be as

421
00:37:21.559 --> 00:37:24.199
urgent as it's being portrayed. So
that's all I'm trying to do here.

422
00:37:24.199 --> 00:37:28.679
I'm not trying to create a problem, and I'm not trying to get banned

423
00:37:28.840 --> 00:37:32.280
or anything like that. I'm just
trying to paint the picture and let you

424
00:37:32.360 --> 00:37:36.480
decide, because that's really what we
all need to be doing, is just

425
00:37:36.559 --> 00:37:42.079
sharing the facts, sharing perspectives,
and all of us need to decide what

426
00:37:42.119 --> 00:37:45.239
we believe and what we don't believe
in what we trust. But next thing

427
00:37:45.239 --> 00:37:50.639
I wanted to do is I wanted
to mention the sponsor that supports this program,

428
00:37:51.000 --> 00:37:54.800
and it is stream Yard, and
it's a leading video live video and

429
00:37:54.960 --> 00:38:01.159
on demand video and local recording,
high quality audio record service taking your content

430
00:38:01.400 --> 00:38:07.199
creation to the next level. So
I'm actually using Streamyard to produce this program,

431
00:38:07.280 --> 00:38:13.440
and now you can effortlessly produce low
cost audio and video podcasts or live

432
00:38:13.480 --> 00:38:17.519
streams, perfect for YouTube, podcasting
and all social media platforms if you want

433
00:38:17.519 --> 00:38:22.599
to go live. Actually, Streamyard
just announced AI based audio filtering to eliminate

434
00:38:22.639 --> 00:38:28.239
background noise. So the company keeps
innovating. And so if you have an

435
00:38:28.239 --> 00:38:32.480
interest in signing up and given Streamyard
to try start your own show or your

436
00:38:32.519 --> 00:38:37.800
own podcast, just go to streamyard
dot com forward slash rob G and use

437
00:38:37.840 --> 00:38:43.320
my personal promo code which is rob
G to sign up, and this will

438
00:38:43.360 --> 00:38:46.920
get you a free trial and a
lifetime discount to stream Yard because Streamyard is

439
00:38:46.960 --> 00:38:52.199
where content begins. So thank you
so much stream Yard, and thank you

440
00:38:52.320 --> 00:38:55.800
so much for watching this program.
So I want to also mention that this

441
00:38:57.119 --> 00:39:01.199
video show is also available as an
audio podcast on Apple Podcasts and a lot

442
00:39:01.239 --> 00:39:06.400
of the other podcast listening platforms.
So just do a search for a trust

443
00:39:06.400 --> 00:39:09.559
factor with Rob Greenley and I'm sure
you'll find me in there. And then

444
00:39:09.599 --> 00:39:14.159
also if you're watching this on YouTube, which you probably are, you can

445
00:39:14.239 --> 00:39:20.559
like subscribe on YouTube channel. Been
increasingly putting programs over on Rumble as well,

446
00:39:20.920 --> 00:39:22.840
just because that's a growing video platform
too, and we seem to do

447
00:39:23.119 --> 00:39:27.679
pretty well when we put our programs
over there across the whole network. But

448
00:39:27.760 --> 00:39:30.599
the last topic I wanted to cover, and I know, I'm this is

449
00:39:30.599 --> 00:39:34.920
a longer episode than what I did
what I normally do with this show,

450
00:39:34.960 --> 00:39:38.440
but I wanted to cover some important
topics and this last one is what can

451
00:39:38.599 --> 00:39:46.079
ruin your trust in your audio and
video podcast listening experience? And this is

452
00:39:46.119 --> 00:39:53.159
an interesting question for podcast listeners as
well as podcast creators or content creators.

453
00:39:53.760 --> 00:40:00.519
You know, podcasts have become a
beloved medium for entertainment, ucation, and

454
00:40:00.559 --> 00:40:05.960
storytelling, from true crime mysteries to
comedy shows and everything in between. Podcasts

455
00:40:06.360 --> 00:40:12.639
offer a diverse array of content to
suit every possible taste or wish, not

456
00:40:12.800 --> 00:40:15.679
unlike what YouTube does, you do
a search on YouTube for any topic that

457
00:40:15.760 --> 00:40:19.960
you want to get informed about,
and they probably have a video on it.

458
00:40:20.559 --> 00:40:24.360
But however, just like any other
form of media, some factors can

459
00:40:24.440 --> 00:40:34.519
ruin that experience and leave listeners feeling
disappointed or disengaged and ruins a podcast for

460
00:40:34.559 --> 00:40:37.480
you as a listener. So I'm
going to run through some really quick here

461
00:40:37.480 --> 00:40:40.360
and then we can wrap this episode
up and get you moving on with your

462
00:40:40.679 --> 00:40:44.760
day here. But one of the
big ones is too many ads. Now,

463
00:40:44.760 --> 00:40:46.840
granted, this program has some ads
in it too, so I get

464
00:40:46.840 --> 00:40:51.400
it. As long as we don't
overload it with too many ads. I

465
00:40:51.440 --> 00:40:57.119
think that's the key here. But
podcasts can be as bad as TV commercials,

466
00:40:57.239 --> 00:41:00.280
or it can be as bad as
that experience. So it's really important,

467
00:41:00.440 --> 00:41:02.840
Like when I talked about stream Yard, it has to be authentic and

468
00:41:02.920 --> 00:41:08.159
real and come from someone that uses
the tool and understands it and really believes

469
00:41:08.199 --> 00:41:14.320
in it. But yet some are
shifting away from podcasts and prefer like platforms

470
00:41:14.320 --> 00:41:19.519
like TikTok or listening to audiobooks.
These are other polls on our time.

471
00:41:19.960 --> 00:41:22.280
But when it comes to this kind
of stuff, and then bad audio if

472
00:41:22.320 --> 00:41:28.639
your audio quality isn't great, and
also being a host that has a big

473
00:41:28.679 --> 00:41:31.159
ego. It's another turn off for
a lot of people. So I think

474
00:41:31.159 --> 00:41:34.800
you have to be a kind of
real person. You have to speak to

475
00:41:34.800 --> 00:41:37.800
people like they're they're sitting right there
next to you, and that you want

476
00:41:37.840 --> 00:41:44.400
to obtain their respect and their potential
friendship. And a lot of podcasts have

477
00:41:44.440 --> 00:41:46.719
too much banter at the beginning that
don't have a lot of value, don't

478
00:41:46.760 --> 00:41:52.760
get to the point, and the
host isn't knowledgeable enough or aware of all

479
00:41:52.800 --> 00:41:58.280
the facts, getting the dates,
getting the persons, getting the details,

480
00:41:58.280 --> 00:42:02.199
confused things that that can give a
poor listening experience. And the other one

481
00:42:02.199 --> 00:42:07.840
too is too many inside jokes that
make you feel like you're not part of

482
00:42:07.880 --> 00:42:10.840
what's happening or part of the program. A lot of podcasts will have that.

483
00:42:10.760 --> 00:42:15.760
They'll have co hosts that will banter
about about something that's between them and

484
00:42:15.920 --> 00:42:22.079
the audience doesn't really care about.
It's also talking about like US holidays,

485
00:42:22.119 --> 00:42:25.599
when half your audience is listening in
Australia or in some other country around the

486
00:42:25.639 --> 00:42:29.880
world. You just have to be
careful about talking about things that are just

487
00:42:29.960 --> 00:42:34.760
not relevant to your audience. So
these are factors that content creators need to

488
00:42:34.800 --> 00:42:38.079
think about. And I do think
that listening audiences need to evaluate the shows

489
00:42:38.119 --> 00:42:44.199
that they listen to based on some
of these factors and too many references to

490
00:42:44.320 --> 00:42:47.679
things too niche and not everyone knows
about. This is kind of a gray

491
00:42:47.719 --> 00:42:52.880
area one a little bit. It's
hard to really define that one very definitively.

492
00:42:53.280 --> 00:42:57.960
And then the next one here is
volume levels. You know, don't

493
00:42:57.960 --> 00:43:00.280
make me, don't make the listener
turn up the dial to be able to

494
00:43:00.320 --> 00:43:04.400
hear you. Your audio needs to
sound good. It needs to be at

495
00:43:04.440 --> 00:43:08.360
a good level. And like I
said before, don't take forever to get

496
00:43:08.360 --> 00:43:12.280
to the point, you know of
what the topic of the program is.

497
00:43:12.320 --> 00:43:14.800
I think you need to get into
it. I think you need to drive

498
00:43:14.840 --> 00:43:19.599
the values so you're not wasting your
listeners or your viewers time. And then

499
00:43:19.639 --> 00:43:22.840
swearing is another one. I'm not
a big proponent of swearing. As you've

500
00:43:22.840 --> 00:43:27.760
heard in this program. I don't
swear. I don't use those kind of

501
00:43:27.760 --> 00:43:30.239
words. Now. Granted, some
podcasters think it's cool and think that it's

502
00:43:30.280 --> 00:43:35.719
okay, and I'm okay with that, but I don't feel like I need

503
00:43:35.760 --> 00:43:38.679
to use those words to be able
to better communicate. But some people do

504
00:43:38.840 --> 00:43:44.719
and I do respect that, and
I do understand that there are certain words

505
00:43:44.760 --> 00:43:50.000
that drive emotion and drive connection and
drive a feeling of passion for something,

506
00:43:50.039 --> 00:43:54.639
and that's what swearing can do.
And I also understand why many should get

507
00:43:54.679 --> 00:44:00.760
into video podcasts because when they talk
about things, they don't always say,

508
00:44:00.000 --> 00:44:02.880
especially if as an audio podcast,
they don't always say who the guest is,

509
00:44:04.119 --> 00:44:08.920
give their name repeatedly as as well
as the host. Like in this

510
00:44:08.960 --> 00:44:14.679
program, I had up on the
screen visually you could see the names of

511
00:44:14.719 --> 00:44:17.239
the people that we're speaking. My
name is on the screen at all times,

512
00:44:17.239 --> 00:44:22.920
So there is some distinct advantages to
video and be able to communicate at

513
00:44:22.920 --> 00:44:27.480
a deeper level than just audio.
But it is up to me, and

514
00:44:27.639 --> 00:44:30.239
maybe I didn't do as good a
job of saying who was talking on the

515
00:44:30.239 --> 00:44:36.800
audio side, But I will put
information in the show notes for the audio

516
00:44:36.880 --> 00:44:40.199
listeners. So they do want to
go see the clip from this on their

517
00:44:40.199 --> 00:44:44.719
own and see who those people are, you will have access to that.

518
00:44:45.199 --> 00:44:50.840
And some people prefer banter on many
topics and prefer to have it done live,

519
00:44:51.960 --> 00:45:00.480
so there's no editing or skips or
robotic sounds or movements like this show

520
00:45:00.960 --> 00:45:04.159
like it's live. I could actually
do this show live and it wouldn't be

521
00:45:04.159 --> 00:45:07.679
any different because I don't do any
post production editing other than maybe clipping the

522
00:45:07.800 --> 00:45:12.119
ends on this. I really like
doing live. It's taken me a little

523
00:45:12.119 --> 00:45:15.000
bit of time to get back in
the mode of being able to do live

524
00:45:15.679 --> 00:45:20.320
really as good as I want to
do it. But to be able to

525
00:45:20.360 --> 00:45:23.719
do this really well takes practice.
It takes effort, it takes time,

526
00:45:24.119 --> 00:45:28.719
and to get it perfect can be
costly, it can be difficult, it

527
00:45:28.760 --> 00:45:31.960
can be a lot of hard work. A lot of very popular video shows

528
00:45:32.000 --> 00:45:38.280
and podcasts have teams around them that
optimize the process. I'm doing this as

529
00:45:38.280 --> 00:45:44.920
a solo creator. I'm operating all
the knobs and buttons and software that make

530
00:45:45.000 --> 00:45:49.960
this show happen, which is what
I prefer to do and for. And

531
00:45:50.119 --> 00:45:58.440
you all sometimes forget the most essential
thing here as you think about what show

532
00:45:58.519 --> 00:46:02.199
that you want to listen to is
does the host love the show that they're

533
00:46:02.199 --> 00:46:07.760
doing? Do they have the passion
to keep you engaged in that show?

534
00:46:08.440 --> 00:46:14.320
And I believe that the shows that
are very popular on YouTube and also very

535
00:46:14.360 --> 00:46:21.239
popular as audio podcasts have that passion
and the hosts love the show that they're

536
00:46:21.239 --> 00:46:24.679
doing, and they love the connection
that it makes with audiences. That is

537
00:46:25.280 --> 00:46:30.000
very powerful. And then the other
aspect too that can give a bad experience

538
00:46:30.559 --> 00:46:36.639
is the music and intro are too
long. There's no introduction of the host,

539
00:46:36.880 --> 00:46:39.599
which I didn't really do an introduction
to myself. That's all in the

540
00:46:39.639 --> 00:46:45.199
description of this And I'm a long
term podcaster. I've been doing a video

541
00:46:45.239 --> 00:46:47.440
show called The New Media Show for
many years, so if you wanted to

542
00:46:47.679 --> 00:46:52.079
follow that show in addition to this
show, that'd be great. That's it,

543
00:46:52.280 --> 00:46:55.280
The New Media Show dot com and
that's live every Wednesday at three pm

544
00:46:55.280 --> 00:47:01.480
Eastern noon Pacific, so we'd love
to see you over there. And then

545
00:47:01.480 --> 00:47:06.400
another one is lack of preparation,
Like I do a lot of preparation for

546
00:47:06.440 --> 00:47:09.000
this show and a lot of focus
on how I'm going to talk about these

547
00:47:09.039 --> 00:47:14.679
topics, and it's just not me
pull up a microphone and just riffing it

548
00:47:15.199 --> 00:47:19.599
right. So though I do love
to have that part of this where I'm

549
00:47:19.639 --> 00:47:23.000
just talking like a like a normal
person talking to you, and that's powerful

550
00:47:23.079 --> 00:47:28.800
too. And I will always introduce
the guests that I have on this show

551
00:47:29.480 --> 00:47:32.719
as best as I can so let
me move in. That's the final that's

552
00:47:32.760 --> 00:47:37.559
the third hammer in my list of
topics today. So I appreciate you to

553
00:47:37.599 --> 00:47:42.400
spending time with me on that as
well. I think it's an interesting kind

554
00:47:42.400 --> 00:47:46.159
of deep dive into being a content
creator. So if you are contemplating creating

555
00:47:46.159 --> 00:47:52.360
a show yourself, would love to
have you join the online podcast and video

556
00:47:52.360 --> 00:47:55.519
creation kind of ecosystem. It'd be
great to get your voice out there as

557
00:47:55.519 --> 00:47:59.599
well. But I wanted to mention
some of the show comments that I got

558
00:47:59.599 --> 00:48:04.480
after episode eight, which was a
fairly popular episode that I put out,

559
00:48:05.079 --> 00:48:12.119
talking about how trust is being seen
in the news headlines. Can you trust

560
00:48:12.159 --> 00:48:16.360
some of the things and the news
headlines out there? And Michael Lambie wrote

561
00:48:17.000 --> 00:48:22.199
in regards to last week's or the
last episode that I did, episode eight

562
00:48:22.639 --> 00:48:30.840
about Joe Rogan putting out the challenge
to doctor Holt about who was an expert

563
00:48:30.880 --> 00:48:36.719
in vaccines and RFK Robert F.
Kennedy to come on the Joe Organ Experience

564
00:48:37.280 --> 00:48:42.639
and talk all about vaccines and misinformation
and all that kinds like that. It

565
00:48:42.679 --> 00:48:49.039
got up to over three million dollars
to a charity for going on the Joe

566
00:48:49.119 --> 00:48:52.719
Organ Podcast and Michael wrote, if
I were a charity that was involved with

567
00:48:52.800 --> 00:49:00.360
him, I'd be questioning doctor Holt's
credibility, and he said, great objective

568
00:49:00.440 --> 00:49:05.599
show, keep it coming. Thank
you, Michael. I appreciate the feedback

569
00:49:05.599 --> 00:49:08.280
on that, and I agree with
you. There's no reason why that doctor

570
00:49:08.360 --> 00:49:15.320
shouldn't have joined RFK and talked about
these topics. I don't know why people

571
00:49:15.360 --> 00:49:22.760
are so scared to talk about these
topics around the vaccine and the efficacy and

572
00:49:22.400 --> 00:49:25.920
the facts around it, because it's
all about our health, right And then

573
00:49:27.000 --> 00:49:31.960
Aldwin all Tony, a media queen
out of Australia, said great show.

574
00:49:32.159 --> 00:49:38.320
Good work Rob. I thank you
Altwin for giving us a comment and tuning

575
00:49:38.320 --> 00:49:43.440
into last week's show. I appreciate
it. And Ellie may clamp it.

576
00:49:44.519 --> 00:49:51.480
Twenty eight ten also wrote the fact
that Hotez refused to debate and discussed the

577
00:49:51.559 --> 00:49:57.000
vaccine issue with Kennedy is for me
an admission of guilt that he's got the

578
00:49:57.039 --> 00:50:01.519
wrong information. And Kennedy is the
most qualified candidate across the board for president

579
00:50:01.519 --> 00:50:06.480
of the United States. He is
heaven sent. He has my vote.

580
00:50:07.000 --> 00:50:10.159
Okay, okay, Ellie, thank
you for your comments and your feedback and

581
00:50:10.559 --> 00:50:16.360
I appreciate that, and I do
tend to agree with you that doctor Hotez

582
00:50:16.400 --> 00:50:21.840
should, like I said earlier,
should have actually done that program, especially

583
00:50:21.920 --> 00:50:27.559
for the charity, and really come
on and talked about these issues and was

584
00:50:27.599 --> 00:50:30.400
really open. So that kind of
wraps up the whole show this week.

585
00:50:30.440 --> 00:50:34.199
I know, I went to almost
an hour here. I can be found

586
00:50:34.239 --> 00:50:39.920
on Twitter at Rob Greenley and on
LinkedIn as well at Rob Greenley as well.

587
00:50:40.199 --> 00:50:43.880
And you can see the spelling of
my name right there on the screen,

588
00:50:45.159 --> 00:50:49.480
but it's Rob and the last name
is g R for all those listening,

589
00:50:49.760 --> 00:50:54.039
and so I certainly appreciate you joining
me here. And let me throw

590
00:50:54.079 --> 00:50:59.519
up a couple of links here.
So this is my email address and my

591
00:50:59.599 --> 00:51:04.599
Twitter handle and also my LinkedIn as
well, so if you wanted to reach

592
00:51:04.639 --> 00:51:07.039
out to me and give me feedback, that would be fantastic. I would

593
00:51:07.039 --> 00:51:10.760
love to hear from you. And
then this is also my stream Yard link.

594
00:51:10.800 --> 00:51:15.519
If you wanted to sign up for
stream Yard, that would be fantastic.

595
00:51:15.039 --> 00:51:21.599
So thank you for joining me here
on episode nine. I appreciate you

596
00:51:21.639 --> 00:51:25.599
being here, and come back and
join me for episode ten. I appreciate

597
00:51:25.639 --> 00:51:30.199
it, so thank you, so
much and we will see you next week.

598
00:51:31.320 --> 00:51:37.559
Trust Factor with Rob Greenley focuses on
all aspects to building human trust in

599
00:51:37.719 --> 00:51:37.960
online communications.