Episodes

Podcast Ad Rep Companies in Big Trouble #520
Nov. 10, 2022

Podcast Ad Rep Companies in Big Trouble #520

Todd Cochrane, Founder of Blubrry Podcasting, and Rob Greenlee, VP of Content and Partnerships at Libsyn, discuss the 25-40% drop in ad bookings that podcast ad companies are seeing and the massive losses they are taking due ...
Brand Safety Not a Concern for 97% of Shows #519
Nov. 3, 2022

Brand Safety Not a Concern for 97% of Shows #519

Todd Cochrane, Founder of Blubrry Podcasting, and Rob Greenlee, VP of Content and Partnerships at Libsyn, talk about all hubbub surrounding brand safety. Todd argues that brand safety is not a concern for 97% of the shows bei...
Ignite the Sound – Riyadh Saudi Arabia Report #518
Oct. 26, 2022

Ignite the Sound – Riyadh Saudi Arabia Report #518

Todd Cochrane, Founder of Blubrry Podcasting, and Rob Greenlee, VP of Content and Partnerships at Libsyn, talk about Todd’s trip to Riyadh and the creator society exploding there. Rob gives a run down on NAB in New York as we...
Big Budget Podcast getting Canceled #517
Oct. 17, 2022

Big Budget Podcast getting Canceled #517

Todd Cochrane, Founder of Blubrry Podcasting, and Rob Greenlee, VP of Content and Partnerships, talk about the disconnect between big-budget podcasting and the majority of podcasters producing their shows on a very tight budg...
Media Buyers Mostly Never Listen #516
Oct. 5, 2022

Media Buyers Mostly Never Listen #516

Todd Cochrane, Founder of Blubrry Podcasting, and Rob Greenlee, VP of Content and Partnerships, talk about successful strategies that have been used repeatedly that often you pull your hair out trying to get them to implement...
Podcasting 2.0 with Dave Jones #515
Sept. 28, 2022

Podcasting 2.0 with Dave Jones #515

Todd Cochrane, Founder of Blubrry Podcasting, and Rob Greenlee, VP of Content and Partnerships, talk Podcasting 2.0 with Dave Jones. It is a very deep dive into the new namespace, what it all means, the functions and value. R...
Let’s Talk Podcast Redirects #514
Sept. 22, 2022

Let’s Talk Podcast Redirects #514

Todd Cochrane, Founder of Blubrry Podcasting, and Rob Greenlee, VP of Content and Partnerships, take a deep dive into podcast statistics redirects on a new entrant into the space along with ground truth in podcasts statistics...
Programmatic Advertising with Dave Hanley #513
Sept. 15, 2022

Programmatic Advertising with Dave Hanley #513

Todd Cochrane, Founder of Blubrry Podcasting, and Rob Greenlee are joined by Dave Hanley, Co-Founder and CRO at Advertisecast. We deep dive into podcast programmatic advertising and what it looks like now, what the future hol...
Less Division More Inclusivity #512
Sept. 7, 2022

Less Division More Inclusivity #512

Todd Cochrane, Founder of Blubrry Podcasting, and Rob Greenlee are joined by Dan Granger, CEO of Oxford Road, Host Media Roundtable Podcast. Less division and more inclusivity lead the discussion today, centering around the e...
New Media Show Live @ Podcast Movement #511
Sept. 2, 2022

New Media Show Live @ Podcast Movement #511

Todd Cochrane, Founder of Blubrry Podcasting, and Rob Greenlee are joined by a great panel at Podcast Movement. James Cridland from Podnews, Tangia Estrad from BIPOC Podcast creators & Heather Osgood from True Native Media di...
Latino Podcast Listeners by the Numbers #510
Aug. 18, 2022

Latino Podcast Listeners by the Numbers #510

Todd Cochrane, Founder of Blubrry Podcasting, and Rob Greenlee discuss the latest Edison Research study on Latino podcast listeners . There are some seriously interesting data in that report and one that podcast creators woul...
Arielle Nissenblatt Guest of New Media Show #509
Aug. 11, 2022

Arielle Nissenblatt Guest of New Media Show #509

Todd Cochrane, Founder of Blubrry Podcasting, and Rob Greenlee are joined by Arielle Nissenblatt of Earbuds Collective and Squadcast to discuss new ways to grow your show and also to discuss the various happening in the podca...
Are Active Podcasts in Decline? #508
July 28, 2022

Are Active Podcasts in Decline? #508

Todd Cochrane, Founder of Blubrry Podcasting, and Rob Greenlee discuss Podcast 2.0 initiatives and thank those who have been boosting the show. We once again talk about who technically was the first podcaster and this ongoing...
Guest Dan Franks on Podcast Movement #507
July 21, 2022

Guest Dan Franks on Podcast Movement #507

Todd Cochrane, Founder of Blubrry Podcasting, and Rob Greenlee are joined by Dan Franks to discuss the upcoming Podcast Movement. We also discuss in detail the release of the podcast guidance document from the IAB Tech Lab – ...
Same old Story RSS is hindering Podcasting #506
July 14, 2022

Same old Story RSS is hindering Podcasting #506

Todd Cochrane, Founder of Blubrry Podcasting, and Rob Greenlee talk about the latest agenda-driven post about RSS hindering the growth of podcasting. The author Michael Mignano must still be getting paid a retainer from Spoti...
Audience Size does Matter #505
July 7, 2022

Audience Size does Matter #505

Todd Cochrane, Founder of Blubrry Podcasting, and Rob Greenlee talk extensively about visualizing your audience and that audience size does matter when it comes to most advertising deals. Our new video format continues to evo...
Podfest Roundtable on Networks #504
July 6, 2022

Podfest Roundtable on Networks #504

Todd Cochrane Founder of Blubrry Podcasting, and Rob Greenlee of Libsyn talk with our two guests at our Podfest Roundtable. We are joined by Katie Krimitsos of the Women’s Meditation Network and Marla Isackson of Ossa Collect...
A New Look for the NMS #503
June 30, 2022

A New Look for the NMS #503

Todd Cochrane Founder of Blubrry Podcasting and Rob Greenlee of Libsyn talk about the Sounds Profitable creator’s presentation and spend a huge amount of time digging through that. At the same time, we are introducing a new l...
Guest Alban Brooke #502
June 23, 2022

Guest Alban Brooke #502

Todd Cochrane Founder of Blubrry Podcasting and Rob Greenlee of Libsyn are joined by Alban Brooke from Buzzsprout to talk about podcasting with us Good discussion around YouTube and other platforms that are now looking to loc...
Podcasting Market: Content and Distribution – NAB Show Live #501
June 20, 2022

Podcasting Market: Content and Distribution – NAB Show Live #501

Todd Cochrane Founder of Blubrry Podcasting and Rob Greenlee of Libsyn invited Dan Franks, President/Co-Founder of Podcast Movement and Dan Rayburn, Streaming Media Expert/Analyst. Chairman NAB Streaming Summit to discuss Pod...
Does Anyone Care about Open RSS? #500
June 16, 2022

Does Anyone Care about Open RSS? #500

Todd Cochrane Founder of Blubrry Podcasting and Rob Greenlee of Libsyn spend some time once again talking about open RSS. While listeners do not care how they get their podcasts are we headed towards a cliff where more and mo...
RSS is Open – API is Closed #499
June 9, 2022

RSS is Open – API is Closed #499

Todd Cochrane Founder of Blubrry Podcasting and Rob Greenlee of Libsyn once again take up the defense of the open nature of podcasting through RSS. Besides the desires of Spotify and others to close podcasting. Big companies ...
Podfest Wrap Up! #498
June 1, 2022

Podfest Wrap Up! #498

Todd Cochrane Founder of Blubrry Podcasting and Rob Greenlee of Libsyn discuss all of the latest podcast events in Europe and in the United States. We cover the show from London and the heavy commercial presence at the show v...
NAB Show Live – Podcast Advertising #497
May 20, 2022

NAB Show Live – Podcast Advertising #497

Todd Cochrane Founder of Blubrry Podcasting and Rob Greenlee of Libsyn discuss podcast advertising at the NAB Show live stage. We are joined by Larry Rosin, President of Edison Research and Krystina Rubino, GM, Offline Practi...