Episodes

March 20, 2024

Introducing Vid2Pod and RedCircle’s new Host Read Ad Offering #583

In this podcast episode, hosts Todd Cochrane and Rob Greenlee discuss the latest in podcasting news, innovations, and industry insights, featuring a discussion on Todd’s Vid2Pod service and an interview with Mike Kadin from RedCircle. The episode begins with the hosts, Todd and Rob, discussing an AI-generated music track, which leads to a conversation about AI and copyright. Todd Cochrane then talks about launching Vid2Pod and AI tools for podcasters. Rob then asks Todd about his newly announc...
March 13, 2024

The Evolving Landscape of Podcast Consumption #582

In this episode of the new media show, hosts Todd Cochrane and Rob Greenlee discuss a range of topics related to podcasting, leveraging their extensive experience in the industry. They start by experimenting with streaming on a new platform, Rumble, and share their excitement about opening up new audiences. Todd teases an upcoming announcement about a new feature they’re beta testing without revealing too much detail. Rob cautiously probes for more information, and Todd hints that other compani...
March 6, 2024

Exploring Rumble’s New RSS Feed Capability #581

In this podcast episode, co-hosts Todd Cochrane and Rob Greenlee discuss various topics relevant to the podcasting industry. The episode begins with Todd and Rob addressing a copyright issue they encountered with using a song. They proceed to discuss the potential of artificial intelligence in creating music and its role in other aspects like writing documentation and aiding developers. The conversation moves on to the influence of AI on podcasting, including its ability to aid content creation...
March 1, 2024

The Shift from Mainstream Media to Podcasting #580

This episode of “The New Media Show,” hosted by Todd Cochrane and Rob Greenlee, delves into the shifting media consumption landscape from mainstream sources to podcasting. The conversation begins with the hosts discussing the technical aspects of live-streaming platforms and the intricacies of timing content delivery across various platforms. Todd Cochrane shares his recent experiences with artificial intelligence (AI), expressing how it has been heavily incorporated into testing and optimizati...
Feb. 22, 2024

Unpacking the Modern Podcast Landscape #579

In this episode, Todd and Rob explore various topics related to the current situation and the future of podcasting. The episode starts with the hosts acknowledging the different livestream times. It then quickly moves into a discussion sparked by Rob’s recent event in New Jersey, where the interest in starting new podcasts was a hot topic. They discuss the motivations driving new podcasters and how the broader media landscape has changed. Yet, despite the evolution in production and distributio...
Feb. 15, 2024

Podcast Hall of Fame Insights #578

In this podcast episode, hosts Todd Cochrane and Rob Greenlee engage in a conversation revolving around several critical topics in the podcast industry. Starting, Todd addresses his return to show’s return. They transition into discussing the significance of Spotify’s open RSS feeds and the potential challenges with the platform’s RSS feed structure. Rob observes that Spotify has made 2,258 episodes available, which might be problematic for platforms like Apple Podcasts that may not display tha...
Feb. 12, 2024

Future of Podcast Revenue: Beyond Advertising #577

In this episode, host Rob Greenlee is joined by guest Mark Asquith. The duo discusses various forward-looking aspects of podcasting, notably the future of revenue generation beyond traditional advertising. The episode starts with Rob referencing co-host Todd Cochran’s absence and letting listeners know that Todd is out of the country and expected back for the next episode. Rob then introduces Mark Asquith, highlighting his role with Captivate and recent attempts to push the envelope in the podc...
Feb. 5, 2024

New Audio + Video Consumption of Podcasts | Tom Webster #576

Join Rob Greenlee and Tom Webster from Sounds Profitable in a riveting Live New Media Show episode as they delve into the evolving podcast landscape, where video podcast consumers merge with traditional audio enthusiasts. They discuss the undeniable trend: most top podcasts are accessible on YouTube, illustrating the seamless blend of audio and video formats. Despite skepticism, this “Convergence Strategy” proves potent, highlighting Rob’s journey with StreamYard and the broader implications fo...
Jan. 29, 2024

Podfest 2024 Live #575

Todd Cochrane, founder of Blubrry Podcasting; Rob Greenlee from Spoken Life Media; Roberto Blake, CEO of Create Awesome Media; and Gautam Raj Anand, CEO and founder of Hubhopper.com The live episode from Podfest revolves around the evolution and future of podcasting, with a focus on the intersection of podcasting with YouTube and other digital platforms. … Continue reading Podfest 2024 Live #575 → The post Podfest 2024 Live #575 first appeared on New Media Show.
Jan. 17, 2024

Podfest – CES 2024 – Podcast Hall of Fame #574

Rob and Todd discuss in detail some of the behind the scenes for the Podcast Hall of Fame, Todd’s report on CES 2024 and some of the products he says and of course, our upcoming attendance of Podfest in Orlando Hall of Fame Live Stream– Friday, January 26th @ 7 pm est Hall of Fame Live Attendance Tickets! New Media Show @ Podfest – Thursday, Jan 25th 3:30-5:00 pm est (Inside Expo Hall) Summary: In this podcast episode, Todd and Rob start with a light-hearted conversation, with Todd returnin...
Jan. 15, 2024

2024 Podcast Hall of Fame Inductees #573

On the New Media Show we delve into the exciting details of the 2024 Podcast Hall of Fame Inductees. This episode is not just an announcement; it’s an immersive preview of the podcasting world’s most awaited event that will be held live In-Person Induction Ceremony on Jan 26, 2024 @ 7 pm EST / 4 pm PST Live Streamed: YouTube.com/@libsyn With host: Dr. Drew . The Hall of Fame ceremony is being held at Podfest Expo. Special Guest on today’s show Dave Jackson, Podcast Hall of Famer Doug Kaye, A new...
Jan. 3, 2024

Evolving Landscape and Challenges in Podcasting #572

Todd and Rob discuss the various aspects of the podcasting industry, and its future trajectory is explored. The discussion begins with Todd and Rob addressing the current state and potential future of podcasting, emphasizing challenges such as the absurd proposition of abandoning RSS and the risk of exploitation by large corporations. They stress the importance of creating superior content and adopting a realistic approach to podcasting. Further delving into the industry’s challenges, they cons...
Dec. 28, 2023

The End of Year Wrap Up #571

Todd and Rob, discuss various topics related to podcasting and technology. They start by discussing the New Media Show site going to a new platform and the importance of the updates. The discussion moves to certain podcasters shifting towards selling impressions rather than downloads in podcasting, with Heather Osgood’s podcasts mentioned. They express skepticism about this change, citing concerns over impressions’ value and impact on the podcast industry. Todd and Rob also discuss the iOS 17 u...
Dec. 20, 2023

Educating Podcast Listeners on Podcast Apps #570

Todd and Rob discussed recent research showing that podcast listeners consume audio and video podcasts, often following the same shows in both formats. They debated whether podcasting is shifting towards more video, with Todd arguing that video is still a tiny percentage of podcasting. The conversation shifts to broader topics in the podcasting space. They touch upon recent research by Tom Webster, which suggests a unified audience for audio and video podcasts. This leads to a detailed exchange...
Dec. 13, 2023

Video Podcast and Open RSS versus Closed YouTube Hack #569

Classic New Media show where we take some time and explain in detail and demystify some explosive comments making the rounds. Todd also criticizes a YouTube hack coming out of the Podcasting 2.0 initiative. ” Quick recap: Todd and Rob discussed their challenges with their new media show, including technical difficulties and the need for improved audio quality, the transparency of podcast statistics, and the importance of audience demographics. Additionally, they touched upon the desire by some...
Dec. 9, 2023

Podcast Advertising on Decline? #568

With the number of companies laying people off and major networks reporting 7 figure losses everything may not be as well as it seems in the podcasting space. Todd and Rob engage in a lively and wide-ranging discussion about various aspects of the podcasting industry. The conversation discusses industry trends, starting with recent layoffs at Spotify. Rob suggests that the podcasting industry is undergoing a “reset,” similar to what happened around 2008-2009. They delve into the implications of ...
Dec. 3, 2023

Navigating Technology, Monetization, and Industry Trends #566

The “New Media Show” podcast episode features Rob and Todd, covering various topics relevant to the podcasting industry. With a focus on technology in podcasting, particularly on audio quality in different recording environments. They talk about a new app that allows listeners to skip ads, diving into the technical and ethical implications of this feature, such as its effect on ad revenues and the potential legal issues it could raise for podcasters. The conversation then shifts to the podcast...
Nov. 19, 2023

James Cridland and Sam Sethi on New Media Show #565

James Cridland and Sam Sethi join the New Media show, engaging in a discussion about the evolving landscape of podcasting, particularly focusing on the integration of new technologies and standards such as Podcasting 2.0. They highlight the importance of adapting to advancements like alternate enclosure tags and live streaming capabilities within podcast feeds. These developments are seen as pivotal in enhancing the podcast experience by offering listeners the choice between audio and video form...
Nov. 8, 2023

The Challenge of Introducing Podcasts to the Mainstream #564

Todd and Rob, the mainstream, are already listening to podcasts! Yes, this is correct, but a portion of them have never heard a podcast, and we break it down with Tom Webster from Sounds Profitable to discuss how we get the remaining non-listeners to tune into a podcast. The conversation is pretty deep. Plus, Todd breaks the silence on a podcast you must listen to. Oh, don’t create a podcast like this guy did! Show Summary: The podcast began with a critical look at the industry’s approach to ...
Nov. 1, 2023

The Battle for Open Podcasting Begins #563

So, has YouTube and others tainted the word Podcasting so bad now that people will automatically assume a podcast is just some Video YouTube channel? The battle of educating all podcasters on the value of open RSS must begin! A predominant theme was the challenges and avenues of podcast monetization. We touched on advertising models, the potential for subscriptions, and the nuances of audience donations. We highlighted the increasing prevalence of dynamic ad insertion in the industry and delved...
Oct. 25, 2023

YouTube Podcast Big Nothing Burger #562

Rob and Todd discuss the nothing burger of the YouTube RSS support and the non-viability of YouTube for podcasters, considering its primary emphasis on video content. The pair critically evaluated the hurdles surrounding podcast support. Monetization on YouTube was another hot topic. We discuss the advantages and disadvantages, concluding that only a handful of larger shows might benefit substantially. They stressed the need to educate podcasters on the nuances of the monetization process and vo...
Oct. 18, 2023

YouTube Overlord of Podcasting? #561

YouTube Platform Challenges Discussed Todd and Rob discussed the challenges and concerns of recommending YouTube to podcasters. Todd highlighted issues with the platform’s validation process, advertising policy, and monetization threshold. Additionally, he expressed concerns about the platform monetizing content and adding extra work for podcasters to manage each episode. They also discussed converting MP3 files into video files on YouTube and potentially losing metrics by replacing previously ...
Oct. 12, 2023

2023 to date State of Industry #560

Todd and Rob take a look at the statistics of show and episode production over the past 12 months. Based on pretty much all data the podcasting space still looks to be in a recession in new shows being created are still down, and episode production is slightly lower than 2022 to date. See the full summary below. They discussed AI tools like ChatGPT and how Todd has been experimenting with using it to generate show notes and summarize podcast transcripts. He found you need to be very explicit in...
Oct. 4, 2023

How Low Can the Stock Go – Blood in the Streets #559

Podcast One’s Stock continues to go down. The question is how low can the stock go and if, at some point, there is a buying opportunity yet full of risk. But it’s a lousy omen of how far it’s dropped so far. Show Summary: Todd talks about hosting the podcast awards ceremony on Saturday. They discuss computers and equipment needed for podcasting and video editing. Rob discusses upgrading his PC and workspace to improve his video editing capabilities. Todd advocates for Mac Minis as great bang-fo...