Dec. 20, 2024
Start FAST and Create Sales Wins in 2025 | Ep 23
Start FAST and Create Sales Wins in 2025 | Ep 23
Join Joe Beck, founder of The Sales Activist, as he shares essential strategies to start fast and achieve big sales wins in 2025. After a brief hiatus, Joe is back to discuss the importance of having a...
Start FAST and Create Sales Wins in 2025 | Ep 23
Join Joe Beck, founder of The Sales Activist, as he shares essential strategies to start fast and achieve big sales wins in 2025. After a brief hiatus, Joe is back to discuss the importance of having a solid plan, a sense of urgency, and an efficient client acquisition system.
You can tune in for actionable tips on revisiting past prospects, leveraging existing client relationships, and creating a wish list to target high-potential prospects. This episode is packed with valuable insights to help you start the new year strong and set the foundation for a successful year in sales.
Topics Discussed:
Introduction to the Impact Sales Podcast
The Importance of a Fast Start in 2025
Designing an Effective Sales Plan
Building a Sense of Urgency
Creating a Duplicatable and Scalable Client Acquisition System
Re-engaging Past Prospects and Clients
The Power of a Wishlist
Warm and Friendly Introductions
Simplifying Your Sales Process
Conclusion and Final Thoughts
The Impact Sales Podcast Show Links:
Spotify Podcasts:
https://open.spotify.com/show/3cThgJH6JW7AeMzT8bR1xF
Apple Podcasts:
https://podcasts.apple.com/us/podcast/the-impact-sales-podcast/id1617201046
YouTube:
https://www.youtube.com/@thesalesactivist
Podcast Website
https://www.spreaker.com/podcast/the-impact-sales-podcast--6437358
The Sales Activist Company Website
https://www.thesalesactivist.com
M3Linked Company Website
https://www.m3linked.com
WEBVTT
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And we've got a very special episode today. It's been
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a little while since we've recorded a new episode of
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the podcast, and today we're going to be diving into
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how you can start fast and create big sales wins
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in twenty twenty five. Welcome to the Impact Sales Podcast.
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I'm your host, Joe Beck, founder of the Sales Activist. Look,
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no matter where you've ended up twenty twenty four, having
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a plan and diving into a fast start for twenty
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twenty five is critical to your success. Many people jump
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in a little bit slow, they have that year end
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hangover and unfortunately they get a slow start to their
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new year. Well, today we're going to be talking all
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about how you can start fast and create big sales
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wins in twenty twenty five. So go anywhere, we'll be
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right back. Welcome back to the Impact Sales Podcast. I'm
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your host, Joe Beck, and today we're diving into how
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you can start fast and create big sales wins in
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twenty twenty five. Look, no matter where you ended up
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twenty twenty four, as far as a sales year, having
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a plan and going into twenty twenty five aggressively pursuing
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that plan is critical. To your success. So today's episode,
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we're going to be diving into getting a fast start
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and also laying the foundation for some big sales wins
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across the calendar year. You know, when I talk to
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people about what it takes to be successful in sales,
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one of the things that people always ask me about,
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you know, how do you design a sales plan? How
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do you look for the right component pieces, what should
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be included, what shouldn't be included? How do I go
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ahead and build a plan going to get me to
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reach my sales goals? And the first thing you need
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to start with, and I want to make sure we
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cover this because I think it's so important to people's success.
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There's all the obvious component pieces, obviously, certain things you
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need to be doing. You need to be prospecting, you
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need to be following up, you need to be doing
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a lot of different things to build sales momentum. But
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one of the things that I think is really important
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that needs to go into your sales plan is you
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need to design some built in sense of urgency about
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accomplishing your goals. Now why do I say that, Well,
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I'm going to give you an example. So many times
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people will start the sales year. They'll come back after
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the holidays. You know, they start slow. Everybody's kind of
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got that holiday hangover, kind of hanging in with what's
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going on, and things just start very slow to a
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new year. That can creep in from January into February,
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sometimes to the end of the first quarter where for
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things to start really start building momentum. And it's that
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lack of a sense of urgency that sometimes can set
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people up for failure across the year. And here's what
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I mean. Sometimes, just getting things going, just getting that
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kinetic energy moving, that momentum going in your business can
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fuel so many other areas of your success. And starting
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fast in your sales year is a big part of
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your success. It changes how you look at things, It
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changes how you move forward throughout the calendar year. And
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let me explain why that is. Many times people struggle
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with certain limiting beliefs limiting factors that hold them back
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from being successful. You know that fear, uncertainty, and doubt
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can creep into what they're doing. One of the best
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remedies for that. One of the things that you can
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do to avoid that happening is getting a fast start
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to your year. And the reason is it takes the
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pressure off. It takes the pressure off of you personally.
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It prevents you from overthinking things, feeling like you're constantly struggling,
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constantly behind your goals or objectives. So getting a fast
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start can pave the way for you having a very
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strong year. It takes the pressure off, it doesn't change
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how you do things. So gearing up towards that fast
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start really involves a very efficient plan. And in that plan,
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at the top of the list should be a sense
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of urgency. Now, how do you define a sense of
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urgency right, Well, it comes back to building very specific
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short term objectives, things that you need to accomplish. Here
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is what I'm going to do day one. Here is
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what I'm going to do day two. Here's the way
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you know days three through five. Look, here's the way
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my first week should end up. And having a very
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focused sense of verge agency around accomplishing those initial goals.
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And it doesn't automatically guarantee success when you do that,
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but starting with a sense of urgency should be at
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the top of the list. It sets the tone. It's
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very much like having the right mindset. We're going to
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have a mindset around a sense of urgency. Okay, although
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we might be in day one of a new year,
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that means we only have three hundred and sixty four
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more days left before the year is over. There is
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a sense of urgency. We need to move forward quickly
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starting in day one. But what else should be in
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your plan? Well, you really need to make sure that
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you have very specific things outlined in your plan and
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I'm going to talk about what those things are because
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they will tie directly back to you having a fast
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start to your year as well as creating big sales
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wins for yourself. So the one thing that you need
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to make sure of when you start the new year
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is that you really have what is most important to
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your success, which is a duplicatable and scalable client acquisition
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system or CAS. Now what is a CAS? What does
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that mean? A client acquisition system? Well, it could mean
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a lot of different things. It all depends on how
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you currently go about acquiring new clients, what systems you've
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put in place, what processes that you follow. It needs
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to be duplicatable and scalable. Now, now why do I
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highlight those two words, Well, I highlight them because the
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things that go into your client acquisition system, especially when
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you're planning around a new year, especially when you're building
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your fast start plan with a sense of urgency, is
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you need to have a duplicatable plan, a duplicatable client
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acquisition system. It can't be something that you could do
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for a week or just a month. It needs to
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be something that you can rinse and repeat and do
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over and over again. It needs to work that way. Now,
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why is that important. It's important so you aren't retreading
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and restarting constantly with a new plan, a new client
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acquisition system. It takes time for things to build up
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and ramp up to the generating the best results for you.
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So you really need to have a client acquisition system
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that's duplicateable. The other piece that you need to have
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that's very important to your success is you need to
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have a scalable client acquisition system. It needs to be
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something that you can do two times, three times, four
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times as large or larger to be able to continue
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to grow your business. Look, if you're doing something that's
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working and it's generating good results for you as far
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as a client acquisition system, but it's not scalable, you
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will only limit your ability of growing and scaling your
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business if your plan doesn't allow for scalability, if it
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doesn't allow for you being able to do it at
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a much higher level, much more quickly. If it doesn't
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allow for that, then it becomes very difficult for you
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to grow and scale your business. Okay, And I would
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say that in many ways it will complicate things because
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what happens when you're developing your businesses. Let's say you
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have a workable client acquisition system. It gets you the
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bare minimum of what you need. Well, the problem with
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that if it's not scalable, is you will constantly be
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chasing new additions to add to your client acquisition system,
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or maybe different things that you add or layer on
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top of your client acquisition system. Now, all of that
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in itself is not a problem, right. All of that
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is a good thing. If it's working, you're only going
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to work to do more. Where it becomes a problem
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is being pulled in too many different directions, where you're
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not getting the best results that you could get in
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the efforts that you're putting out because you have a
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minimally producing client acquisition system and it's not getting you
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where you want to go. So, now you add two
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other things, and those two things don't start off the
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way that you thought. So then you look at two
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more different things, and the next thing you know, you're
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doing five six different things and you still don't feel
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like you're in a place where you can grow and
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scale your business. So having a scalable client acquisition system
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is critical to your success. Now, what are the pieces
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of a client acquisition system? You know, if we're going
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to be talking about a fast start, let's pin them down.
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Here's the thing that's important about this. The pieces don't
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matter as much as them being effective. Meaning you could
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get the majority of your prospects feeding your client acquisition
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system by walking into different meetings, maybe a networking meeting,
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maybe a chamber of commerce meeting, maybe walking down the street.
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You could meet enough people to be able to generate
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enough prospects. Business may not be scalable, but it could
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certainly be one piece of the system. Or maybe you
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do a lot of social media marketing. Maybe you do
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a lot of organic lead development on social media. Maybe
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you do email, maybe you do texting SMS, Maybe you
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do different types of things. Maybe you have paid ads
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going in your business. All of These are pieces of
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the puzzle. Now they don't all automatically fit and work
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with every business, But you need to decide for yourself
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what client acquisition system is going to generate the best
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results for you, What works best. It needs to be
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though duplicatable and scalable. Now, people ask me all the time,
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do I go with paid campaigns? Do I go with
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organic campaigns? What should I do in the development of
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my business? And I take the approach that if you
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can't grow it organically, then going in the paid route
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probably isn't going to get you there. If you can't
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crack the code of what you need to do organically
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a little bit. I wouldn't go down the path of
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paid campaigns, and people ask me why. It's usually because
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there's something broken in how you're acquiring them. If you're
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not able to get them organically. Okay, you should only
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add paid campaigns when you know you've solved the mystery
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the puzzle organically. It's really about throwing gasoline on the fire,
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getting more results, you know, little rocket fuel for your success.
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That's where paid campaign should come in. But let's take
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a step back. That client acquisition system is so critical
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to your fast start because of one key point. It's
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already working to build your pipeline. It's something that is
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already working to bring people to you. Now, maybe you
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are driving that effort, maybe somebody else's, or maybe it's
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again a paid campaign. But that client acquisition system is
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critical to your success. If you don't have viable suspects
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that you convert into prospects for, your business will wither
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and die. If you don't have new potential revenue that
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you can try to convert and bring in house to
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add to your bottom line, your business will wither and die.
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You need to have a client acquisition system if you
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want to get a fast start. Spend time coming up
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no matter where you are right now, no matter when
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you watch this podcast. If you don't have a client
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acquisition system, start there. Build the plan. If you aren't
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sure how to build it, reach out to me. I'll
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be happy to talk with you about how to build
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it and construct it for your particular business. But make
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sure that you are building that client acquisition system. It
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will help you get a fast start. Okay, now, before
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we go further into the other piece that you need,
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let's talk about some of the things that you should
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be doing side by side in your client acquisition system.
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Maybe some of these things are component pieces, maybe they
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are things that you're going to just sprinkle in on
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top of your client acquisition system. But let's talk about
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how you get that fast start. First is when you
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wrap up a calendar year, no matter how you end up,
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you should take a look at every prospect that you
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attempted to convert in the previous year, and you should
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be reaching out to them right now. If you didn't
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convert with them and reaching out and seeing did they
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solve the issue that you were talking to them about,
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did they accomplish the goal that you were trying to
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help them accomplish. Did they make it happen without your support.
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Many times you'll find viable prospects that you didn't convert
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back in January or June or October. When you reach
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out to them at the end of the year, they're
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now in that point of reflecting upon their year and
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they acknowledge that, no, they haven't accomplished what they were
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hoping to accomplish. They may still need your help no
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matter what it is that you do, no matter what
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you offer, no matter what your product or your service
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or your differentiator is if they haven't yet solved the
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need or the problem that they have, you have an
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opportunity to re engage them. So that should be the
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first thing you do. Write down the names of the
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people that you previously proposed to and go back to
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them at the end of the year and check out
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how they ended their year. Check out how things ended
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for them, and do they still need your help. Now.
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