Episodes

The “New Media Show” podcast episode features Rob and Todd, covering various topics relevant to the podcasting industry. With a focus on technology in podcasting, particularly on audio quality in different recording environments. They talk about a new app that allows listeners to skip ads, diving into the technical and ethical implications of this feature, such as its effect on ad revenues and the potential legal issues it could raise for podcasters. The conversation then shifts to the podcastin...

James Cridland and Sam Sethi join the New Media show, engaging in a discussion about the evolving landscape of podcasting, particularly focusing on the integration of new technologies and standards such as Podcasting 2.0. They highlight the importance of adapting to advancements like alternate enclosure tags and live streaming capabilities within podcast feeds. These developments are seen as pivotal in enhancing the podcast experience by offering listeners the choice between audio and video form...

Todd and Rob, the mainstream, are already listening to podcasts! Yes, this is correct, but a portion of them have never heard a podcast, and we break it down with Tom Webster from Sounds Profitable to discuss how we get the remaining non-listeners to tune into a podcast. The conversation is pretty deep. Plus, Todd breaks the silence on a podcast you must listen to. Oh, don’t create a podcast like this guy did ! Show Summary: The podcast began with a critical look at the industry’s approach to gr...

So, has YouTube and others tainted the word Podcasting so bad now that people will automatically assume a podcast is just some Video YouTube channel? The battle of educating all podcasters on the value of open RSS must begin! A predominant theme was the challenges and avenues of podcast monetization. We touched on advertising models, the potential for subscriptions, and the nuances of audience donations. We highlighted the increasing prevalence of dynamic ad insertion in the industry and delved...

Rob and Todd discuss the nothing burger of the YouTube RSS support and the non-viability of YouTube for podcasters, considering its primary emphasis on video content. The pair critically evaluated the hurdles surrounding podcast support. Monetization on YouTube was another hot topic. We discuss the advantages and disadvantages, concluding that only a handful of larger shows might benefit substantially. They stressed the need to educate podcasters on the nuances of the monetization process and vo...

YouTube Platform Challenges Discussed Todd and Rob discussed the challenges and concerns of recommending YouTube to podcasters. Todd highlighted issues with the platform’s validation process, advertising policy, and monetization threshold. Additionally, he expressed concerns about the platform monetizing content and adding extra work for podcasters to manage each episode. They also discussed converting MP3 files into video files on YouTube and potentially losing metrics by replacing previously p...

Todd and Rob take a look at the statistics of show and episode production over the past 12 months. Based on pretty much all data the podcasting space still looks to be in a recession in new shows being created are still down, and episode production is slightly lower than 2022 to date. See the full summary below. They discussed AI tools like ChatGPT and how Todd has been experimenting with using it to generate show notes and summarize podcast transcripts. He found you need to be very explicit in ...

Podcast One’s Stock continues to go down. The question is how low can the stock go and if, at some point, there is a buying opportunity yet full of risk. But it’s a lousy omen of how far it’s dropped so far. Show Summary: Todd talks about hosting the podcast awards ceremony on Saturday. They discuss computers and equipment needed for podcasting and video editing. Rob discusses upgrading his PC and workspace to improve his video editing capabilities. Todd advocates for Mac Minis as great bang-for...

Once again, Google cannot get its podcast strategy straight and will pull the plug on Google Podcast sometime next year after achieving mild success and leaving the door open for Apple to create a viable Podcast App for Android. Those screwed over will be the millions of Android users now having to find a podcast app. Plenty of great ones at PodcastApps.com , and of course, there is a list of Apps that work with SubscribeOnAndroid.com Show Summary: There is skepticism about whether YouTube Musi...

In some recent interviews Todd has been on, he has asked if the 1-minute minimum measurement standard used in Podcasting is too short. Should it be longer, or should there be higher qualifying standards on a listen/download? This likely would not be a popular idea, but he wonders if there needs to be a change. A rundown of the podcast follows below. Please take 60 seconds and fill out the listener survey from this link. Donate to the show and Support this podcast . Show Summary: Podcast Mirror w...

Todd and Rob talk about our favorite topic, RSS, in podcasting and go over the latest Podcast News, and somehow, the show ends up being one of the most snarky episodes we have created in some time. Sorry, some of these latest news reports are beyond obvious, and I hope no one is paying good money to learn some of the things we talk about today. We kick off joking about Rob hosting solo last week and Todd returning from a break. The conversation then turns to key takeaways from the recent Podcast...

The New Media Show recently had an insightful discussion between host Rob Greenlee and guest Deirdre Tshien, CEO of AI-powered podcast post-production platform CapShow, about the future of artificial intelligence in podcasting and important issues like free speech and content moderation. They also discuss Podcast Movement and the insights of the show. Key highlights from their wide-ranging conversation: Podcast Movement brings together a community of podcasters for an annual reunion and bonding ...

Todd Cochrane and Rob Greenlee bring you the New Media Show live from Podcast Movement 2023 with guests James Cridland of Podnews and Anne Kavanagh, the new CEO of Ossa. We spent just over an hour talking about the podcasting space—everything from Acquisitions, AI, RSS and the battle between open and closed platforms. We discuss how the area will change over the next couple of years. The show summary is as follows: The recent acquisition of Squadcast by Descript – indicates consolidation in the ...

Stephanie Arakelian joins Todd and Rob from the Impact Theory Podcast and YouTube channel. She is a podcast marketing and audience development specialist with the team. We discuss what it takes to have a successful Podcast and YouTube channel in the first of-its-kind interview we have done here at the New Media Show. The episode opens with Todd and Rob welcoming Stephanie to the show. They note that it is rare for a brand to find significant success on both YouTube and podcasting, so they are in...

AI Tools for Content Creation Much of the podcast discussion focused on how Todd has been experimenting with AI tools like Claude, ChatGPT & Midjourney to help streamline his content post-production workflow. He discussed using AI to generate titles, summaries, keywords, and other metadata for his show notes. While noting that the AI output still requires significant human editing, Todd talked about how these tools have allowed him to significantly expand show notes and metadata to provide more ...

Todd and Rob discuss the news that an AI suitability tool has discriminated against black podcasters in only what can be described as a told-you-so moment that we have discussed on this show in the past and is a watershed moment that should make podcasters pause. It raises the question does Urban One podcast network have a case against the company that caused 92% of their shows to be demonetized? Much of the discussion focused on artificial intelligence and its growing impact on media. As AI too...

Rob Greenlee and Sam Sethi have an in-depth discussion about new monetization models for podcasting, including micropayments, the value for value model, and using satoshis. They talk about platforms like Podfans that allow listeners to support shows via small payments, as well as broader industry initiatives like Podcasting 2.0. Sam gives an overview of the value for value concept – podcasters set a value for their content, and listeners can pay that amount or adjust it up or down depending on w...

Lisa Laporte, CEO of TWIT.tv, and Rob Greenlee, Co-host of New Media Show, have a discussion about Video and Audio Podcasting and its history and where it is now, and where it is going. We also discuss the complex Podcast Advertising Market and YouTube Music with Podcasts that are video only and future support for Audio. Many other topics were discussed, like flying cars and other topics about This Week In Tech Network’s Club TWIT Subscription and Marketing strategies to grow podcast and YouTube...

The excitement is palpable as we gear up for next month’s Podcast Movement event, traditionally the Mecca for podcast enthusiasts and professionals worldwide. Despite the tough economy for trade shows, there’s an air of anticipation, underpinned by a curious blend of optimism and anxiety. With only four keynote speakers announced so far, it seems the event is taking a distinct path this year. Perhaps this indicates a shift in strategy, a move towards quality over quantity, or a nod to the changi...

Podcasts have transformed the media landscape, becoming a formidable medium bridging the gap between audio and video. We look at the rise of YouTube as a supposed leading podcast platform and the largely unanswered questions about what exactly consumers are watching on YouTube is it perceptions that the content sounds like a podcast but is nothing more than a YouTube channel that does not have a true accompanying podcast listing in a modern podcast app. We also discuss whose responsibility it is...

By the end of August, SiriusXM announced the shutdown of the Stitcher podcasting app, which once commanded 4-5% of the global podcast listening audience. The decision was driven by Stitcher’s dwindling listener share, now less than half of 1%, and the strategic move to integrate podcasts more holistically into SiriusXM’s subscription service to drive further growth. With the Stitcher team fully integrated into SiriusXM, the combined entity will now form the SiriusXM Podcast Network With the newl...

In this episode, hosts Todd Cochrane and Rob Greenlee dive deep into what defines a podcast for listeners and creators alike. They emphasize the crucial need for podcasters primarily to understand and value the open RSS system, which ensures an open ecosystem. Meanwhile, they bring attention to the growing trend of YouTube creators labeling their shows as podcasts, despite the lack of an RSS feed for syndication. This practice puts those creators at risk of losing their entire audience should Yo...

Todd and Rob discuss the 200-person layoff that has wholly gutted the Spotify podcast division and what that and other discharges mean for podcasting in general. Will there be a bunch of new podcasting companies that will startup? Also, who are the next leaders in the podcasting space who will cheerleaders for continued open podcasting established in 2004? There are very few that have true longevity in the space and while we see many emerging in roles, they are not always complete advocates of a...

Todd and Rob of The New Media Show are back and discussing various topics related to podcasting. They talk about Momento.fm, which analyzes audio and creates summaries. The hosts also discuss privacy concerns and advise against sharing sensitive information. The hosts touch on building a unique presence on YouTube versus the YouTube podcast implementation. The hosts note that June, July, and August used to be dip months for podcast listenership, but this trend has changed in recent years. Please...