Episodes

Oct. 9, 2024

The Future of Podcast Monetization: Beyond Traditional Ads #602

In this podcast episode, titled “The Future of Podcast Monetization: Beyond Traditional Ads,” hosts Todd Cochrane and Rob Greenlee engage in a detailed conversation about several pertinent topics related to the evolving landscape of podcasting. The episode unfolds with Rob joining remotely from New York where he attended both the NAB Show and Advertising Week. The discussion kicks off with Rob sharing his observations from the events, noting a noticeable shift in exhibitor and attendee numbers ...
Sept. 25, 2024

Whats Next in Podcasting with Adam Curry #601

Hosts Todd Cochrane and Rob Greenlee are joined by guest Adam Curry. The session delves deeply into the current state, history, and future of podcasting. The episode starts with introductions and a quick exchange of pleasantries among Todd, Rob, and Adam. Todd and Rob tease some of the topics they plan to discuss, focusing on the past, present, and future of podcasting. Adam Curry shares insights from his extensive experience in the podcasting industry. He invokes discussions about pioneering ...
Sept. 18, 2024

Unveiling the Push for Video Podcasting #600

Welcome to Episode 600 – In this podcast episode, hosts Todd Cochrane and Rob Greenlee delve into the intricacies and motivations behind the push towards video podcasting, shedding light on various factors, especially the influence of ad revenue. The episode opens with casual banter before Todd shares intriguing details from a recent undisclosed meeting concerning privacy solutions for podcast listeners. This topic pivots to broader privacy concerns in the industry. Rob agrees, noting the adver...
Sept. 4, 2024

The Ugly Baby Discussion in Podcasting #599

In this episode of the podcast, hosts Todd Cochrane and Rob Greenlee discuss various aspects of podcasting, technology, and media content creation. The episode begins with a casual conversation about the updates and adjustments in their set-ups, including technology upgrades by Todd, such as a new Apple Studio and microphone stand. Rob responds to these updates, considering the implications for their show quality and viewer experience. The hosts then shift to the core topic, “The Ugly Baby Dis...
Aug. 28, 2024

Does Podcasting Need its own “Got Milk” Campaign #598

In this episode of the podcast, hosts Todd Cochrane and Rob Greenlee thoroughly examine and discuss the recent Podcast Movement event in Washington, DC. They share their perspectives on how the event has transformed over time, suggesting it felt different from past events—likening it more to an industry-focused event rather than one focused on podcast creators. Todd starts the conversation by discussing his experience as an exhibitor, noting a significant drop in engaging with new podcast creat...
Aug. 14, 2024

The New Studio is Complete and we are Live #597

In this episode of “Todd and Rob is Back in the Afternoon,” Todd Cochrane and Rob Greenlee embark on a wide-ranging discussion starting with Todd’s newly rebuilt studio. Todd details his extensive weekend efforts in wiring and cleaning up his new studio space, which visually appears like the old studio despite the new location. Rob empathizes with Todd, sharing his experiences with surplus cables and studio equipment. The conversation then turns technical as Todd explains his complex internet s...
Aug. 11, 2024

Chris Krimitsos on Growth of Podfest Domestic and International #596

In this episode of the podcast, hosts Todd Cochrane and Rob Greenlee discuss a range of topics with guest Chris Krimitsos, focusing mainly on the growth and expansion of Podfest both domestically and internationally. They open by catching up on personal updates, including Todd’s move back to Michigan and setting up his new studio. Chris Krimitsos joins the conversation to discuss recent developments at Podfest, including the introduction of new managing directors to help expand the event. He hi...
July 25, 2024

Countdown to Podcast Movement: Insights from Dan Franks #594

In this episode, hosts Todd Cochrane and Rob Greenlee engage in a detailed discussion with Dan Franks, co-founder of Podcast Movement. Dan is the featured guest, discussing the upcoming Podcast Movement event in Washington, D.C. The episode begins with what’s new for Podcast Movement, Dan, who delves into the preparations and expectations for the nearing Podcast Movement event, emphasizing the event’s logistical and content planning stages. Dan highlights the gathering’s evolution, noting the d...
July 18, 2024

What’s Next for Podcasts? A Deep Dive! #593

In this podcast episode, hosts Todd Cochrane and Rob Greenlee discuss various topics related to the future of podcasting and the use of new technologies in the field. The episode begins with casual banter about their current setups and upcoming changes in their recording schedules. They also delve into their anticipation for the forthcoming Podcast Movement event, noting that they have scheduled an interview with Dan Franks to discuss further details. The discussion transitions into updates abo...
June 20, 2024

The Battle for Control: Advertisers vs. Podcasters #591

In this episode of the podcast, hosts Todd Cochrane and Rob Greenlee discuss a variety of topics centered around the podcast industry, mainly focusing on the desired shift from downloaded content to streaming and the battle for control, the implications of this change for podcasters, and broader issues regarding podcast monetization and the relationship between advertisers and podcasters. The conversation starts with Todd and Rob reflecting on common themes in podcasting news and revisiting the...
June 17, 2024

Spotify’s Impact on RSS and What Podcasters Should Know #590

In this episode of the podcast hosted by Todd Cochrane and Rob Greenlee, the focus was primarily on Spotify’s recent implementation of video on their platform and the ramifications for podcast RSS feeds. The episode begins with a scheduling update, then delves into the main topic regarding Spotify’s new capability to replace audio files from RSS feeds with a video file for podcasts on their platform, sparking industry controversy. Rob initiated the discussion, pointing out that Spotify’s change...
June 9, 2024

From Studio Eviction to Industry Speculation #589

In this episode titled “From Studio Eviction to Industry Speculation: A Podcasting Journey,” Todd Cochrane and Rob Greenlee discuss their personal experiences and broader developments in the podcasting industry. The episode starts with Cochrane recounting his recent studio eviction, describing the frantic move he was forced to organize over a holiday weekend. He details the sudden termination of his lease and the logistics of relocating his studio’s equipment into storage and a makeshift setup ...
May 15, 2024

Podfest Asia Recap #589

In this episode of the New Media Show, hosts Todd Cochrane and Rob Greenlee delve deep into various facets of the podcasting world. Their discussion started with Todd sharing his travel experiences to and from the Philippines, where he attended Podfest Asia. Discussing the state of podcasting in Asia, starting with Spotify’s significant influence in the region. Todd highlighted the disparity between Spotify’s support for podcasters in Asia and Apple, noting that Apple has lost considerable mark...
May 2, 2024

Video Podcasting: Hype vs. Reality #588

In this episode of the podcast featuring hosts Todd Cochrane and Rob Greenlee, they delve into a comprehensive discussion on podcasting, focusing on the viability and reality of video podcasting. The episode begins with Todd updating listeners on his business-related travel plans, which include attending Podfest Asia. Rob and Todd then shift the conversation to the state of podcasting events. They discuss the expected attendance at various podcasting events, including an Asian conference and th...
April 24, 2024

The Impact of Spotify and Podbean’s IAB Departure #587

In this episode of the New Media Show, hosts Todd Cochrane and Rob Greenlee dive deep into the significant news of Spotify, Megaphone, Chartabe, and Podbean pulling out from the IAB podcast measurement compliance. They discuss the various implications and reasons for these decisions, what they mean for the podcasting industry, particularly in advertising standards, and the broader consequences for podcast creators. The episode begins with Todd discussing feeling overwhelmed with work demands, c...
April 17, 2024

Exploring the Convergence of Video and Audio in New Media #586

This episode of the New Media Show, hosted by Todd Cochrane and Rob Greenlee, delves into various aspects of new media, particularly the integration and impact of video with traditional podcasting audio media. The conversation opens with Todd Cochrane welcoming listeners to the show and introducing his co-host, Rob Greenlee. They further discussed their involvement in recent media industry events, with Rob Greenlee recounting his experience at the Las Vegas National Association of Broadcasters ...
April 10, 2024

Reality Check: Podcast Content Creators vs YouTube #585

In this episode of the New Media Show, hosts Todd Cochrane and Rob Greenlee dive deep into the challenges and realities faced by podcast content creators, particularly regarding YouTube’s algorithms and discoverability. The conversation spans from the practicalities of podcast production to the philosophical aspects of content creation and distribution. Todd begins the show with a warm welcome, and after some playful banter, the discussion shifts to the necessity for good podcast equipment, esp...
April 3, 2024

Google’s Missteps and the Impact on Podcasters #584

In this episode of the new media show, hosts Todd Cochrane and Rob Greenlee discuss a range of topics related to the podcasting industry, including their experiences at Podcast Movement Evolutions, the Google Podcast shutdown, YouTube’s presence at Podcast Movement, and other industry news Todd discusses his observations at Podcast Movement, describing it as business-oriented and sharing his uncertainty about the value of having a booth at future events. They both agree that despite making some...
March 20, 2024

Introducing Vid2Pod and RedCircle’s new Host Read Ad Offering #583

In this podcast episode, hosts Todd Cochrane and Rob Greenlee discuss the latest in podcasting news, innovations, and industry insights, featuring a discussion on Todd’s Vid2Pod service and an interview with Mike Kadin from RedCircle. The episode begins with the hosts, Todd and Rob, discussing an AI-generated music track, which leads to a conversation about AI and copyright. Todd Cochrane then talks about launching Vid2Pod and AI tools for podcasters. Rob then asks Todd about his newly announc...
March 13, 2024

The Evolving Landscape of Podcast Consumption #582

In this episode of the new media show, hosts Todd Cochrane and Rob Greenlee discuss a range of topics related to podcasting, leveraging their extensive experience in the industry. They start by experimenting with streaming on a new platform, Rumble, and share their excitement about opening up new audiences. Todd teases an upcoming announcement about a new feature they’re beta testing without revealing too much detail. Rob cautiously probes for more information, and Todd hints that other compani...
March 6, 2024

Exploring Rumble’s New RSS Feed Capability #581

In this podcast episode, co-hosts Todd Cochrane and Rob Greenlee discuss various topics relevant to the podcasting industry. The episode begins with Todd and Rob addressing a copyright issue they encountered with using a song. They proceed to discuss the potential of artificial intelligence in creating music and its role in other aspects like writing documentation and aiding developers. The conversation moves on to the influence of AI on podcasting, including its ability to aid content creation...
March 1, 2024

The Shift from Mainstream Media to Podcasting #580

This episode of “The New Media Show,” hosted by Todd Cochrane and Rob Greenlee, delves into the shifting media consumption landscape from mainstream sources to podcasting. The conversation begins with the hosts discussing the technical aspects of live-streaming platforms and the intricacies of timing content delivery across various platforms. Todd Cochrane shares his recent experiences with artificial intelligence (AI), expressing how it has been heavily incorporated into testing and optimizati...
Feb. 22, 2024

Unpacking the Modern Podcast Landscape #579

In this episode, Todd and Rob explore various topics related to the current situation and the future of podcasting. The episode starts with the hosts acknowledging the different livestream times. It then quickly moves into a discussion sparked by Rob’s recent event in New Jersey, where the interest in starting new podcasts was a hot topic. They discuss the motivations driving new podcasters and how the broader media landscape has changed. Yet, despite the evolution in production and distributio...
Feb. 15, 2024

Podcast Hall of Fame Insights #578

In this podcast episode, hosts Todd Cochrane and Rob Greenlee engage in a conversation revolving around several critical topics in the podcast industry. Starting, Todd addresses his return to show’s return. They transition into discussing the significance of Spotify’s open RSS feeds and the potential challenges with the platform’s RSS feed structure. Rob observes that Spotify has made 2,258 episodes available, which might be problematic for platforms like Apple Podcasts that may not display tha...