July 1, 2026
Are trusted personalities becoming the next new media companies with Dan Granger, CEO, Oxford Road
Are trusted personalities becoming the next generation of media companies with Dan Granger, CEO of Oxford Road
LIVE today, July 1st, 2026, at 7:05 pm EST / 4:05 pm PST via video here on this platform and others.
New Media Show host and Podcast Hall of Famer Rob Greenlee is joined by Dan Granger, Founder and CEO of Oxford Road, to explore how creators, hosts, experts, and entertainers are becoming multi-platform media businesses across podcasts, YouTube, livestreams, newsletters, social media, events, and communities.
They discuss what separates a creator-and-followers model from a durable media company, why brands are increasingly buying trusted relationships rather than just impressions, and what needs to change in online media measurement, attribution, and media buying to unlock larger creator-led advertising investments.
The conversation also examines the evolving definition of podcasting, the value of cross-platform audience relationships, and why human credibility, identity, and trust may become even more valuable as AI makes content increasingly abundant.
Guest: Dan Granger, Founder & CEO, Oxford Road
Oxford Road: https://oxfordroad.com
More from Rob Greenlee:
New Media Show: https://newmediashow.com to subscribe to the show
Rob Greenlee: https://robgreenlee.com
Subscribe to the New Media Show for conversations about the future of digital media, the creator economy, video, podcasting, AI, advertising, monetization, and audience trust.
LIVE today, July 1st, 2026, at 7:05 pm EST / 4:05 pm PST via video here on this platform and others.
New Media Show host and Podcast Hall of Famer Rob Greenlee is joined by Dan Granger, Founder and CEO of Oxford Road, to explore how creators, hosts, experts, and entertainers are becoming multi-platform media businesses across podcasts, YouTube, livestreams, newsletters, social media, events, and communities.
They discuss what separates a creator-and-followers model from a durable media company, why brands are increasingly buying trusted relationships rather than just impressions, and what needs to change in online media measurement, attribution, and media buying to unlock larger creator-led advertising investments.
The conversation also examines the evolving definition of podcasting, the value of cross-platform audience relationships, and why human credibility, identity, and trust may become even more valuable as AI makes content increasingly abundant.
Guest: Dan Granger, Founder & CEO, Oxford Road
Oxford Road: https://oxfordroad.com
More from Rob Greenlee:
New Media Show: https://newmediashow.com to subscribe to the show
Rob Greenlee: https://robgreenlee.com
Subscribe to the New Media Show for conversations about the future of digital media, the creator economy, video, podcasting, AI, advertising, monetization, and audience trust.